Digital Marketing Specialist - Maternity Cover - FARFETCH

Location
IT Turati
Posted
31 Aug 2022
Closes
03 Nov 2022
Ref
cf3070ae-b453-4490-8650-ac4aaab76dbe
Function
Marketing
Level
Manager
Hours
Full Time
What happens when two radically different worlds meet? Palm Angels is the reflection of Francesco Ragazzi's mind and draws together the spirit of the skaters of L.A. with sartorial evolution and the accuracy of Italian industrial design. The merger of the two can only be deeply personal, as a dream coming to life.An underlying rebellious attitude works both ways: he sharpens streetwear while deranging and smearing the sartorial. Inside out, upside down. The purveyor of a counter-mainstream, Francesco is shaping a new attitude and new forms. A Palm Angels state of mind

TURATI

Our new office in Via Turati is a strategic hub, and home to all of the NGG staff functions. Turati is where the behind the scenes driving force of NGG is brought to life; this is harmonized with the archive exhibits of brand collaborations found throughout the office.

THE ROLE

Palm Angels is looking for a Digital Marketing Specialist, this is a maternity cover position. You will actively contribute to cooperate with different departments in order to execute, test and analyze all its digital activities. Reporting directly to the Marketing Manager you will create and manage the digital marketing and social calendar, ensuring it aligns with trading activity.

WHAT YOU'LL DO

    • Work closely with Marketing and Communications, Retail, Merchandising and Special Projects departments in order to execute the digital marketing Calendar
    • Support the relationship with different performance agencies to ensure optimal service and results
    • Partner with merchandising team to ensure that product specific strategies and campaigns are aligned with key product strategies and inventory levels
    • Support the development of new digital marketing channels that are currently not implemented, including emerging marketing tools and partners building a business case for testing
    • Use web analytic tools to identify marketing and product opportunities and to exploit market developments
    • Take care of the newsletter workflow and creation of newsletter calendar
    • Channel optimization including quality traffic by channel
    • Supporting online campaigns and digital media plan
    • Take part, alongside the Marketing Manager, into end-to-end IT-based projects from scoping to launch and post-launch optimizations: POCs, personalization initiatives, Big Data project
    • Performance analysis and report


WHO YOU ARE

    • Bachelor's degree in Marketing/Digital Communication is preferred
    • 3+ years experience in a similar role preferably in a Luxury fashion company or digital agency
    • Excellent communication skills, both written and verbal
    • Highly organized and analytical, with an ability to work to deadlines
    • Open to changes, flexible and proactive attitude
    • Experience with performance marketing activities (Google Adwords, Programmatic, Retargeting/Prospecting)
    • Knowledge of the latest technologies and advertising solutions in the industry
    • Teamworking capabilities, solution and objectives oriented
    • Excellent level of English written and spoken this will be tested in the interview process


REWARDS & BENEFITS

    • Great compensation package (in consideration of your professional experience)
    • Lunch tickets
    • Discounts on all NGG brands and partners including FARFETCH and Browns
    • Be part of a young, dynamic and creative company with over 40 different nationalities
    • Brand new headquarters located in the centre of Milan


EQUAL OPPORTUNITIES STATEMENT

    • Palm Angels is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law. We continue to build our consciously inclusive culture as part of our Positively FARFETCH strategy throughout our business, partnerships and communities


We are looking for a Digital Marketing Specialist, who will actively contribute to cooperate with different departments in order to execute, test and analyze all its digital activities. You will report to the Marketing Manager and create and manage the digital marketing and social calendar, ensuring it aligns with trading activity.${description2}

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