PR COORDINATOR

THE ROLE

As PR Coordinator you will play an important role in the PR & Marketing team, as a key contact for Press and Influencers globally across both ROTATE and REMAIN. You will be responsible for the smooth running of Press Office operations; handling Global Sample and Press requests, and Influencer relations. You will act as a mentor for the department’s Interns, providing guidance and support. As a PR Coordinator you will also begin to network and develop relationships with Press and Influencer contacts. You will report to the Head of PR.

MAIN RESPONSIBILITIES

• Manage the daily Press Office: collection requests, dressing and gifting seasonally and across seasons in a timely manner
• Manage the Sample management site, using Launchmetrics to ensure that the samples are tracked and information is up to date
• Work alongside the Head of PR to pro-actively seek opportunities to place media coverage; news stories and product placement through creative emailers
• Work alongside the Head of PR to pro-actively seek opportunities to place product with Global VIP Work to nurture and grow strong relationships with Global Press, Stylists, Influencers and KOLs
• Support with local activities and global influencer activations across collection launches, events, press days and shows
• Think creatively and manage PR activations from outreach, content creation, campaign execution and KPI tracking
• Manage Influencer relations, through responding to all direct messages through the brand’s Instagram accounts
• Work closely with Social Media on new content ideas, global influencer and creator coverage and assist across channels (e.g. TikTok) whilst staying ahead of the newest social media trends
• Responsible for departmental reporting, both Monthly and project related, using Launchmetrics to extract the data
• Contribute to the departments operational practices: industry calendar, target media lists, contact database upkeep
• Manage the ROTATE and REMAIN showrooms and ensure the PR samples room is kept up to speed by interns
• Lead showroom appointments and meetings at the ROTATE and REMAIN offices
• Manage the tasks and workflow for PR Interns
• Be a team player and create strong communication with internal stakeholders

QUALIFICATIONS AND EXPERIENCE

• 2 year’s experience working in a Press Office or Agency
• Prior experience with sample management
• Detailed knowledge of and keen interest in the Global media, Influencer and VIP landscape
• Good time management skills, keen eye for detail, well organized and have the ability to prioritise and work under pressure