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Marketing Coordinator (FTC)

London, United Kingdom
Closing date
13 Oct 2022

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Job Details

We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what's possible.

At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands - Coach, Kate Spade New York, Stuart Weitzman - was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We're always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized.

A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

Primary Purpose:

An exciting opportunity has arisen to join the Tapestry Partnerships Marketing team on a fixed-term 12 month contract, supporting the team in the role of the Marketing Coordinator working across our franchisee partners regions (India, UAE, Kuwait, Saudi Arabia, South Africa) and our Marketplace business.

The Marketing Coordinator will be responsible for the day-to-day administration and execution of Tapestry's marketing strategies across selected third-party partnerships within the EMEAI region. Focused on driving brand awareness, traffic and commercial results, this role will support the Partnerships Senior Manager in delivering end-to-end marketing initiatives specifically designed & bespoke to Tapestry brands' key partners across EMEAI, including but not limited to media planning, digital & social campaigns, e-commerce, in-store events, new store openings, exclusive collections, brand storytelling and brand asset briefing and delivery. This role will report directly to the Partnerships Senior Manager.

The successful individual will leverage their proficiency in Marketing to...
  • Manage all Partnership Marketing administration needs including artwork and asset requirements, supplier set-ups across Partnerships function, invoicing and budget management for Coach & Kate Spade International and liaise with Global HQ teams as needed
  • Fully understand and execute the briefing process with both Global teams for Coach and Kate Spade International, Marketplace, external agencies and Partners for all Partnership Marketing activity as needed, ensuring deadlines are met and managed
  • Work closely with partners (internally & externally) on the execution & syndication of Partnership Marketing plans and delivering brand collateral including seasonal assets for all Partnerships partners (WHS, Marketplace, Retail & Outlet, CI and KSI) and translations as needed
  • Support with the execution and ideation of new Partnership Marketing initiatives and strategies
  • Be a brand ambassador in all external partner relations, nurturing existing and building new relationships with external partners to champion Tapestry brands and deliver new opportunities
  • Develop and maintain strong working relationships with internal teams and stakeholders to ensure support for and management of all Partnership Marketing activations
  • Seasonal GWP coordination for all Partnership Marketing initiatives as needed
  • Compile and share highlights and post campaign reports and ensure timely delivery
  • Support the Partnership Senior Manager to maintain the CI / KSI budgets and invoice tracker across the fiscal year
  • Maintain the Partnerships Marketing contact database
  • Support the Partnerships team with all logistical tasks
  • Oversee documenting and filing of all Partnership Marketing related documents, imagery and files
  • Presentation creation as needed including monthly WSRM meetings, marketing and partner proposals, activation plans, business reviews and senior management requests

The accomplished individual will possess...
  • Bachelors Degree
  • Experience working independently and as a team member in a fast-paced environment
  • Experience of working in a global company/brand and/or online startup
  • Excellent organizational skills and attention to detail
  • Excellent communication, presentation and analytical skills
  • Ability to multi-task under tight deadlines and have a strong sense of urgency
  • Strong problem-solving skills; proactive and takes initiative
  • Ability to act quickly to last minute requests and changes
  • Able to work autonomously
  • Highly computer literate, particularly in Word, PowerPoint and Excel

An outstanding professional will have...
  • At least 1-2 years' experience in a marketing role
  • Experience of working with international partners in the EMEAI region
  • Experience of working with U.S based head office
  • Additional European/Arabic language skills

What Tapestry can offer you:

  • Hybrid working (3 days working from the Office, 2 days remote)
  • Option to finish early on a Friday (Flex Fridays)
  • 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
  • Learning & Development opportunities
  • Internal mobility & career progression
  • Regular Social Events - Seasonal & Cultural
  • Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion councils

Other benefits include:

  • 25 days holiday in addition to bank holidays
  • Multi brand discount up to 50% off - Coach, Kate Spade, Stuart Weitzman
  • Private Healthcare with health assessment (Bupa)
  • Bupa rewards - Financial wellbeing support and wellness discounts
  • Private Dental Cover
  • Eyecare vouchers
  • Employee Assistance Program
  • Employer Pension Contribution
  • Gym discount
  • Interest free season ticket loan
  • Cycle to work scheme

Our Competencies for All Employees
  • Courage : Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
  • Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
  • Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
  • Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
  • Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
  • Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.

Our Competencies for All People Managers
  • Strategic Agility : Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
  • Developing Direct Reports and Others : Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
  • Building Effective Teams : Blends people into teams when needed; creates strong morale
    and spirit in his/her team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.

Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Tapestry, Inc. at


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