Senior Content Writer (Brand & MKT) - Korean - FARFETCH

Location
UK London
Posted
03 Sep 2022
Closes
29 Oct 2022
Ref
95cf32a1-cfe5-4507-af08-cafe5338d554
Function
Operations
Hours
Full Time
FARFETCH exists for the love of fashion. We believe in empowering individuality. Our mission is to be the global technology platform for luxury fashion, connecting creators, curators, and consumers.

We're a diverse and global community made up of Farfetchers, our partners, and our customers, which we believe is at the heart of our success. Everything we do is centered around our values - Be Human, Think Global, Be Revolutionary, Todos Juntos, Be Brilliant, Amaze Customers - which define our beliefs and our actions. We welcome differences and foster a consciously inclusive environment for everyone. We are Farfetch For All.

CONTENT

We're a creative family that works closely together to make sure our customers know every last detail about our products before purchasing. We have three primary teams: Styling, Photography, and Content. This is the team who makes sure customers have an engaging, seamless, and luxurious experience. We're focused on continuous improvements and like to encourage everyone to make the most of their talents and contribute ideas.

LONDON

Our London office is located in Old Street, London's tech hub, and is home to a broad range of teams including Commercial, Marketing, and Product. Our open-plan space is ideal for collaborative working and sharing ideas, or you can enjoy some quiet time in our dedicated library. We also have a large outdoor terrace which is the perfect spot to have a team lunch or host events

THE ROLE

Reporting directly to the Content Lead - Korean, you will be responsible for transcreating and localizing marketing content. You will ensure that our copy is customer-centric, effective, and tailored across all Farfetch channels, whilst capturing and protecting the Farfetch tone of voice. Proven experience writing and transcreating content is preferred, as is having a sound understanding of the luxury e-commerce landscape in Korea. To succeed in this role, you must have extensive knowledge of the Korean language. You'll benefit from working with a large multi-lingual team of around 120+ employees within Farfetch, which will present unique opportunities to interact with various departments and learn cutting-edge localisation tools and solutions.

WHAT YOU'LL DO

    • You will be in a position to lead copywriting and transcreating editorial features and marketing content including (but not limited to) emails, advertisements and social posts
    • You are responsible for ensuring all copy follows our Tone of Voice and Style Guide across all channels and reaches the Quality standard
    • You will work closely with other content creators to bring new ideas to optimise the content as well as to identifythe areas to improve
    • You will establish routines and standards for the team, including reporting, feedback and other quality checks You are responsible for evolving the language within the business
    • You will be supporting your team lead in achieving the team's objectives and key results


WHO YOU ARE

    • You have at least +3 years of work/industry experience relevant to the role
    • You are highly proficient in writing in Korean and have a good level of fluency in English
    • You have a firm understanding of the tone of voice, with an ability to adapt style to suit the specific context
    • You have a great writing and transcreating style that is accurate and adaptable, with an impeccable use of grammar, syntax, and cultural references
    • You enjoy collaborating and working alongside multiple stakeholders
    • You have good knowledge of the luxury fashion e-commerce landscape in Korea, its players, and its consumers
    • You thrive in face of ambiguity and a fast-paced and deadline-driven working environment, embracing unexpected challenges in a calm manner
    • Ideally, this would have been within translation, copywriting and editorial roles, or a linguistics graduate with a passion to move their career into fashion will also be considered
    • You are comfortable with digital work on an in-house CMS


EQUAL OPPORTUNITIES STATEMENT

    • FARFETCH is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law. We continue to build our consciously inclusive culture as part of our Positively FARFETCH strategy throughout our business, partnerships and communities.


Reporting directly to the Content Lead - Korean, you will be responsible for transcreating and localizing marketing content. You will ensure that our copy is customer-centric, effective, and tailored across all Farfetch channels, whilst capturing and protecting the Farfetch tone of voice. Proven experience writing and transcreating content is preferred, as is having a sound understanding of the luxury e-commerce landscape in Korea. To succeed in this role, you must have extensive knowledge of the Korean language. You'll benefit from working with a large multi-lingual team of around 120+ employees within Farfetch, which will present unique opportunities to interact with various departments and learn cutting-edge localisation tools and solutions.${description2}

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