Area Manager Apac

1 day left

Shanghai (CN)
05 Sep 2022
05 Oct 2022
Contract Type
Full Time




As the Area Manager APAC at GANNI you will oversee the strategic growth and management of GANNI’s wholesale business in the APAC region. You will be a key stakeholder and brand ambassador both internally and externally and will actively look for opportunities to further drive GANNI’s brand awareness and performance in your market. You are driven by targets and enjoy working in a dynamic team- spirited environment. You are passionate about everything in GANNI and identify with our brand DNA and values.

You will be responsible for GANNI’s wholesale distribution in the APAC region and strategically work towards developing the GANNI brand across all categories together with our partners. As a market expert, you will work closely with all departments within GANNI to ensure that local market needs are met and that GANNI can reach its full potential in the market. You are an integral part of our wholesale team and you will drive sales through a combination of showroom sales, product knowledge and strategic sales planning.

Responsibilities ahead of you

  • Maintain and cultivate strong relationships with key contacts for each store, i.e., Buyers, Store Associates and Store Managers.
  • Develop and execute strategies for acquiring new clients, expanding existing client sales, and drive overall sales for the brand.
  • Strategize with Global Wholesale Director and Head of Sales to maximize YOY sales growth 
  • Work directly with the buyers and store owners to review seasonal sales’ goals 
  • Analyze selling for Majors on a weekly and seasonal basis to identify opportunities such as, reorders, product hits and misses. 
  • Regular visits to key accounts across APAC (mainly China) to maintain brand awareness and gather competitive intelligence. 
  • Maintain Visual Presentation of brand, Balance inventory level, monitor new product arrival, execute and communicate promotions and product placement updates.
  • Alongside Head of Sales, manage key areas of market appointment including scheduling, working the appointment, order confirmation, communication, etc.
  • Work with accounts in the showroom, present the collection, help build assortments that best represent the brand and the customer who shops the store.
  • Analyze overall market for trends and competitive landscape
  • Represent the core values of our brand and communicate our goals and initiatives effectively both internally and externally.
  • Work with logistics to ensure orders, reorders are on floors in a timely manner, ensuring maximum selling time.
  • Partner with internal departments, i.e., Logistics, Finance, Merchandise and Marketing to establish strong working relationships and effective communication.
  • Maintain visual presentation of brand, balance inventory level, monitor new product arrival, execute and communicate promotions and product placement updates.
  • Identify and coordinate in store marketing initiatives such as but not limited to: pop ups, sales contests, trunk shows, personal shopping takeover, staff 30/30 sales.
  • Report key findings and product feedback to Head of Sales APAC through proactive store visit reports to identify product needs by style and size, opportunities for growth, and creative ideas to enhance customer engagement.

The position will also include key performance indicators such as:

  • Drive and Increase Sales YOY.
  • Maintain & develop strong relationships within Wholesale Network Personnel. 
  • Embodies Brand Culture & Spirit.
  • Executes Global Wholesale Director Strategy & Direction while identifying new opportunities. 



Self-driven and results motivated individuals with a natural curiosity for people and fashion.  

  • Minimum 5+ years of wholesale experience in the fashion industry
  • Experience working with Ready-To-Wear 
  • Handles pressure well during high traffic times e.g., Sales campaign 
  • Solid understanding of retail math, including mark-up, sell-through & OTB
  • Excellent interpersonal and communication skills, responding promptly to customer needs, soliciting customer feedback to improve level of service, and relaying detailed reports and feedback to Management. 
  • Must be always looking for new ways to drive sales, promote and elevate the brand’s presence, and enhance customer experience. 
  • Thorough knowledge of MS Excel and MS Word
  • A high level of organizational and time management skills
  • Must be able to speak fluent in English and Mandarin
  • Must be based in GANNI’s Shanghai office 
  • Flexible travel schedule

Furthermore, you are a result driven, organized and a problem-solving individual who maintains an enthusiastic perspective. You are team oriented with a strong emphasis upon cooperative partnering and collaborative interactions while respecting individuality and diversity.



As a person, you are a solution-oriented team player, eager to learn and develop. You have a strong business mindset and passion for wholesale. You are a natural communicator with a solid background in wholesale. You thrive from exceeding targets and enjoy working in a dynamic and fast paced environment.

We are looking for a true GANNI ambassador - someone who shares our values of Openness (ready to evolve, honest not perfect), Optimism (you never stand still, just dance!), Authenticity (you march at your own beat!), Accountability (no excuses, you make an impact) Responsibility (make small changes, see big differences).

The GANNI culture is based on a learning and results-driven mentality, where everyone is united by a common purpose of (hack)the fashion system!

GANNI is a state of mind - more than a way of dressing and we love to change the usual practice in everything we do. We are confident and capable of anything! So prepare yourself to be comfortable with the uncomfortable and hacking the system together with our amazing Wholesale team!



The role will be based in the Shanghai office and will include traveling to different GANNI HQs and store visits in the APAC region. 

We welcome applications from all people regardless of gender identities, sexual orientations, ethnicities, racial identities, religious beliefs, disability statuses and personal expressions. We only want to know why you’re great for this role, so please avoid including your picture, age, and marital status in your CV.



We hope you got all your questions answered and feel motivated to join our team and become a part of the GANNI Family. If you have more questions regarding the position please contact Jiwon Kim, Head of Sales APAC at 

We will be interviewing candidates continuously and kindly ask you to send your application and CV as soon as possible. Please use the “Apply for position”.



Based in Copenhagen and owned and run by husband-and-wife team Creative Director Ditte Reffstrup and Founder Nicolaj Reffstrup, GANNI has developed exponentially over recent years with its Scandi 2.0 sense of style full of personality and contrasts. GANNI is all about making our community who wear our clothes feel even more confident and capable of anything. For us, acting responsibly is a moral obligation.

GANNI is committed to creating a more diverse, equal and inclusive workforce, building teams that represent a variety of backgrounds, perspectives and experiences. It is a fundamental policy at GANNI not to discriminate on any basis or characteristics and celebrate diversity. Everyone is welcome and encouraged to apply.

At GANNI we see behaving responsibly as our moral obligation. GANNI focuses on making more responsible choices every day to do better for our planet and community. Responsibility is at the heart of everything we do and we encourage all employees to take part in our journey towards becoming a more inclusive, equal and responsible business.  



Hack(ing) the fashion system.

Evolving from a distinctive Scandinavian fashion brand, we are more than a way of dressing - we are a creative collective and diverse community of first movers, committed to environmental responsibility and progressive social activism, setting the tone for the next generation to follow. 


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