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Senior Content Editor - White House Black Market (NYC) - 11215 Metro Pkwy

Employer
White House Black Market
Location
Fort Myers, Florida, United States
Closing date
3 Mar 2023

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Function
Marketing
Level
Senior Manager
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Job Details

With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence.

POSITION OBJECTIVE:



This position will contribute to ongoing omni-channel campaigns. This role will strategize, plan and concept into content, monthly, for email, paid media, site, direct mail and in store channels. The primary focus of this role will be to ensure the distinct and brand right voice and tone is brought into the copy direction across all channels.

FUNCTIONAL RESPONSIBILITIES:
  • Plans and concepts monthly omni-channel content.
  • Ensures the brand voice is reflected in all customer touchpoints.
  • Brings together the editorial content pipeline, messaging, and hierarchy in close partnership with the Copy Manager.
  • Implement SEO best practices.
  • Writes email, paid media, mailer, in store marketing copy.
  • Executes content audits to keep content fresh, relevant, and updated in partnership with cross functional partner.
  • Supports personalized, targeted marketing journeys and narratives when integrated into communication strategies.
  • Provides messaging and content recommendations based on analytics and hindsight and help educate the teams.
  • Establishes strong relationships across the business to recognize and capitalize on story ideas and thought leadership.
  • Gains alignment on editorial and messaging strategies monthly with cross functional partners.
  • Values individuality and the diverse talents of their team. Leads the team by communicatingexpectations, providing guidance, delivering feedback, and empowering the team to be their best.

This position may be found in multiple departments. Some duties may vary.



QUALIFICATIONS:
  • BA/BS degree required, preferably in Journalism, Communication, English, or Liberal Arts
  • 5+ years of agency or (in-house) content, editorial or fashion experience preferred
  • Portfolio of highly creative work
  • MAC proficiency including Adobe Suites and Microsoft Office and can easily adapt to content management systems.
  • Excellent writing, grammar, editing and proofreading skills
  • Strong project management skills
  • Strong grasp of how to use different online platforms for applicable content and copy
  • Keen eye for copy/art relationship
  • Collaborative, flexible, and creative
  • Problem-solving skills and leadership thinking
  • Excellent presentation and communication skills


Chico's FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.

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Company

White House Black Market began in 1985, dressing women in black and white, the absolute expression of chic sophistication. Acquired by Chico’s FAS in 2003, White House Black Market fashions have expanded to include the full color spectrum. Designed exclusively in-house, White House Black Market styles focus on flattering fits, refined fabrics and designer details with a modern, feminine edge. Trusted, personalized service sets White House Black Market apart and more than 3,000 stylist associates are available for wardrobing assistance at more than 350 boutiques and outlets across North America. Around-the-clock shopping and styling inspiration can be found at whbm.com. Our corporate headquarters is located in Fort Myers, Florida. We offer a variety of amenities and benefits onsite as well as a strong company culture. It's our passion to inspire and empower one another and give back to the communities in which we live and work. Providing Most Amazing Personal Service to our customers, our communities, and each other makes Chico's FAS, Inc. an amazing place to work, learn and grow.

Find Us
Location
11215 Metro Parkway
Fort Myers
FL
33966
US
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