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Internship, Global Marketing

Employer
Tiffany & Co.
Location
New York, New York, United States
Closing date
3 Mar 2023

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Function
Marketing
Level
Intern
Hours
Full Time
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Position Overview:

The Global Marketing Intern will support the Global Marketing team in the development and delivery of key strategic initiatives that are both brand building and deliver against commercial goals. This person will have the unique opportunity to experience marketing programs at different stages in the 360 process- from briefing, to creative development & production, to toolkit deployment and launch and wrap reporting.

Dates: This position will begin on June 5th and end on August 11th. Candidates should be available to work for the entire 10-week program.

Location: This position is based out of our New York City corporate office.

Salary: Compensation for this position is $25 per hour working a total of 40 hours per week.

Intern candidates must:
  • Be interested in luxury marketing, retail and/or consumer behavior
  • Enjoy writing and feel comfortable navigating Microsoft Word and PowerPoint
  • Be curious about data and how both "art" and "science" play a role in the marketing function
  • Have strong attention to detail to support the team deliver exciting and innovative marketing programs

Key Accountabilities:

Initiative Development
  • Support the development of multiple global marketing initiatives from 360 brief generation through to the development and deployment of their global asset toolkits.
  • Be immersed in consumer insights that help inform an initial project strategy and brief
  • Maintain activation calendars and similar planning documents that are crucial in launching a successful marketing program
  • Perform competitive analyses and market assessments as needed to support the projects at hand, thinking creatively beyond adjacent jewelry brands for ideas and inspiration
  • Contribute to presentations and materials for internal calls with Regional Marketing Leaders and cross-functional teams

Business Analytics
  • Experience the campaign reporting process, using data across sales, media, email, PR ecommerce and more to develop learnings on "what worked" and "what didn't" to inform future projects

Cross-Functional Partnerships
  • Build a deep understanding of our cross-functional stakeholders that contribute to bringing a 360 initiative to life. Exposure to teams may include but are not limited to Client Development, Email, Site Content, Visual Merchandising, Media and Category Management
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