Manager, Global Marketing

Tiffany & Co.
New York, New York, United States
Closing date
27 Apr 2023

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Full Time
Position Overview:

The Manager, Global Marketing will lead the 360-initiative development of Tiffany's Holiday and Special Occasion campaigns, in addition to its iconic Love & Engagement business, working to drive strong desirability for the brand and deliver business results. Collaborating closely with key cross-functional partners and channel owners, the Manager will also be responsible for developing, and executing upon, the marketing strategy to achieve the desired business objectives. Initiatives may range from full-funnel campaign launches, evergreen communication strategies, media partnerships, and more. This role will report into the Director, Global Marketing.

The Global Marketing Manager will demonstrate the following qualities:
  • Leadership and Collaboration: Ability to manage projects and liaise between multiple external partners and a multi-functional global organization.
  • Business Analytics: Ability to translate data into clear learnings and strategic action plans that can generate a positive impact on business results.
  • Strong Written and Verbal Communication: Ability to summarize and present key insights, leading to a compelling creative brief.

Key Accountabilities:

Initiative Development
  • Support the development of multiple global marketing initiatives from 360 brief generation through to their development and execution. Project scope may include Love & Engagement, Holiday and Special Occasion campaigns.
  • Perform competitive analyses and market assessments as needed to support the projects at hand, thinking creatively beyond adjacent jewelry brands for ideas and inspiration.
  • Serve as point of contact and intermediary between cross-functional project contributors, closely tracking all project timelines and troubleshooting (complex) issues as they arise.
  • Prepare presentations and materials for Senior Management as well as internal calls with Regional Marketing Leaders and cross-functional teams.

Business Analytics
  • Conduct complex business analysis, synthesizing cross-channel insights from, email, organic & paid media and more, with custom data pulls as needed, to measure the success of a given initiative and inform future strategic planning.

External and Internal Cross-Functional Partnerships
  • Develop and manage relationships with cross-functional project teams, including but not limited to Creative, Merchandising, PR, Client Relations, Media, Collaborations, Site Content and Visual Merchandising to ensure excellence in execution
  • Partner with regional marketing teams to ensure global strategies are implemented locally in accordance to commercial goals
  • Provide on-going support and communication on initiative asset kits, working closely with Project Management and internal Creative teams.

Required Qualifications:
  • Bachelor's Degree with 5-7 years related work experience
  • Ability to manage and maintain several external relationships simultaneously
  • Strong communication and analytical skills. Business writing and public speaking proficiency are a must.
  • Hands-on, "get-it-done", results-driven, positive mentality complemented by ability to be agile, prioritize and multi-task.
  • Exceptional organizational and critical problem-solving abilities with experience analyzing data and insights
  • Demonstrates cultural awareness and understanding of regional differences with the flexibility to work with international time zones.
  • Proficient computer skills (Word, Excel, PowerPoint, Outlook).

Preferred Qualification:
  • Appreciation and understanding of luxury, retail, popular culture, sports, art, style, and design.
  • Interest in new media is a plus.

The hiring range for this position ranges from $107,100 - $151,200. The rate of pay offered will be dependent upon candidates' relevant skills and experience.

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