Marketing Executive, Calvin Klein Asia Pacific
- Employer
- PVH
- Location
- Hong Kong, Hong Kong
- Closing date
- 26 Apr 2023
View more
- Function
- Marketing
- Level
- Coordinator / Executive
- Hours
- Full Time
Job Details
POSITION SUMMARY:
The Marketing Executive is responsible for supporting and assisting GTM team across Calvin Klein brands and categories to drive smooth operations of marketing milestones.
PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:
_____________________________________________________________
INTERNAL & EXTERNAL CONTACTS:
Internal: Regional and local go-to-market functions; global marketing group
External: Media Agencies
_____________________________________________________________
KEY COMPETENCIES:
ORGANIZING:
CREATIVITY:
TEAMWORK:
ENVIRONMENT:
FUNCTIONAL COMPETENCIES:
QUALIFICATIONS & EXPERIENCE:
The Marketing Executive is responsible for supporting and assisting GTM team across Calvin Klein brands and categories to drive smooth operations of marketing milestones.
PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:
- Support GTM team in go to market planning; working closely with merchandising and GTM cross function teams in regional, and local markets
- Support GTM team in business performance and category data analysis to develop data-driven strategies
- Manage regional/ local market creative request and ensure timely asset delivery coordinating with global and regional creative teams
- Lead regional media spend plans and actual KPI tracking
- Support consolidation of regional monthly and post campaign reports to draw insights and learnings
- Support GTM seasonal meetings and ad hoc presentations
_____________________________________________________________
INTERNAL & EXTERNAL CONTACTS:
Internal: Regional and local go-to-market functions; global marketing group
External: Media Agencies
_____________________________________________________________
KEY COMPETENCIES:
ORGANIZING:
- Organized and Analytical, able to manage multiple projects and stakeholders
- Manages own work and tracks progress.
- Seeks out resources to get things done; able to multi-task and adapt to changing priorities.
CREATIVITY:
- Must possess high degree of fashion aesthetic; interest in trends, lifestyles, competitors and social media.
- Support introduction of new ideas and can to bring ideas to the table.
TEAMWORK:
- Builds good working relationships; collaborates toward deadlines and deliverables.
- Able to communicate effectively across the team and organization; effectively works remotely.
- Flexible and able to adapt in response to business
ENVIRONMENT:
- Ability to work in fast-paced setting
- Team oriented / highly collaborative
- Positive and Proactive
FUNCTIONAL COMPETENCIES:
- Self-motivated and highly collaborative
- Problem solver, proactive and goal orientated
- Fast learning abilities
- Fluency in English
- Strong written and communication skills
- Proficient in Word, Excel, and PowerPoint
- Effective time management
QUALIFICATIONS & EXPERIENCE:
- Bachelor's degree in marketing, advertising, communications or related fields
- Minimum of 2 years' experience in product marketing, FMCG, fashion, luxury, beauty or business / research consultancy
- Knowledge of the various marketing operations and consumer experiences
- Strong analytical skills, comfortable with data
- Experience working with global and international offices/partners a plus
Company
About PVH Corp.
PVH is one of the most admired fashion and lifestyle companies in the world.
We power brands that drive fashion forward – for good.
Our brand portfolio includes the iconic CALVIN KLEIN and TOMMY HILFIGER brands. We market a variety of goods under these and other nationally and internationally known owned and licensed brands. PVH has over 40,000 associates operating in over 40 countries and $9.9 billion in annual revenues. That's the Power of Us. That’s the Power of PVH.
Find Us
- Telephone
- 0205899888
- Location
-
Danzigerkade
165
Amsterdam
Netherlands
1013 AP
NL
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