Global Brand Marketing Director

We are seeking Global Brand Marketing Director to join our team and help us achieve objectives and revenue targets through excellence in every aspect of brand excellence. In this position, you would collaborate closely with the leadership team to develop and implement strategies, which consistently exceed consumer expectations and grow our brand.

• Oversee the brand deployment from message to experience across all media, online marketing, advertising, print, physical space, outdoor, and packaging.

• Develop and deploy Global PR and Communications strategy, manage in-house PR and agency. Ensure press focus is both strategic and sales-driving.

• Own presence across social channels, including Facebook, Instagram, Pinterest, Snap Chat, and LinkedIn; evaluate and create launch strategies for other channels that could be favorable.

• Create the social editorial calendar and schedule all social media posts – both editorial and product focused.

• Build and engage the community, answer community questions, support L’AGENCE’s social media fans, and provide feedback to the L’AGENCE team.

• Own the strategy, vision, and execution of Influencer Marketing, micro-influencers, and key bloggers to build the brand and keep L’AGENCE top of mind.

• Build out and implement a strategy for talent/celebrity partnerships.

• Identify/drive growth in key target markets internationally.

• Manage the marketing needs of L’AGENCE’s retail partners, any co-op, and event management.

• Align the marketing calendar to maximize partner, social, and influencer activity.

• Partner with creative on events to maximize relationships and partnerships awareness.

• Define partner and social KPIs and create monthly and quarterly learnings and insights. Present quarterly reports to management on performance with clear action plans.