eCommerce Coordinator

Needle & Thread
London Euston
Closing date
16 Jun 2023

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Coordinator / Executive
Contract Type
Full Time

Job Details

Key responsibilities include but are not limited to: 


  • Supporting the eCommerce Manager with executing the eCommerce strategy and ensuring the department are meeting KPIs.  
  • Supporting with the day-to-day management of the Junior eCommerce Coordinator.
  • Assisting with the production of all trade documents for Senior Management on a weekly basis, generating reports using Google Analytics.
  • Supporting with all product and lookbook launches and content updates across our global eCommerce channels in-line with our content calendar.  Ensuring all assets are delivered, uploaded and optimised. 
  • Supporting with merchandising the website according to trade, stock levels, time in season, launch dates and the company critical path. 
  • Assisting with the day-to-day running of the websites including updating information and maintaining the optimisation of the brand’s eCommerce platform.
  • Responsible for site maintenance and hygiene; regularly checking copy, testing links and raising tickets with our external agency for any site fixes. 
  • Attending in-house product training and supporting eCommerce Manager with writing product descriptions for each seasonal collection.
  • Coordinating brand sign-off between the various departments with regards to visual assets and ensuring assets are received in a timely manner, in line with the critical path.
  • Ensuring all onsite content is up to date, including but not limited to blog posts, product imagery, homepage assets, Facebook and Pinterest albums etc.
  • Generating, testing and updating all promotional codes. 
  • Working closely with the Customer Care team and assisting with any customer issues where required. 
  • Keeping up to date with eCommerce trends and user journey to constantly provide ideas to optimise customer experience.
  • Completing weekly site walks and making recommendations for improvement to onsite journey. 
  • Working closely with our external agency and website developers to ensure smooth running of the website. 
  • Supporting with the generation of weekly reports using Google Analytics and preparing results to share with Management.
  • Undertaking all diary management for the eCommerce team.
  • Supporting with all administration for the eCommerce team.



  • Must have previous experience working within an office environment.
  • A strong understanding of all key digital channels and their importance to a fashion business.
  • Previous use of Shopify Plus, Klaviyo and Google Analytics would be advantageous but not essential. 
  • Sound analytical skills.
  • Highly organized and responsible, with the ability to multi-task and work effectively and calmly under pressure.
  • Ability to work on own initiative and prioritise workload.
  • Excellent written and verbal communication skills and attention to detail.
  • Commercially minded, digitally savvy.
  • Friendly and personable, with a can-do and consistent attitude.
  • Comfortable using an Apple Mac computer.


Founded in 2013 by CEO and Creative Director Hannah Coffin, Needle & Thread is best know for its ultra feminine and sophisticated contemporary womenswear, with an emphasis on hand embellishment and fine detailing. 
The key international stockists include; Net-a-Porter, Harrods, Liberty, Bergdorf Goodman, Moda Operandi, Lane Crawford, and the brand’s flagship global online store

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