Manager, Public Relations, Calvin Klein Asia Pacific
- Employer
- Calvin Klein
- Location
- Hong Kong, Hong Kong
- Closing date
- 29 Dec 2023
Job Details
PR Planning & Management (30%)
- Work closely with CKI and Regional Marketing teams to gather product information and key messaging to develop product/seasonal press write-ups.
- Manage all regional media and product shooting requests.
- Manage regional press & influencer lists
Samples Management (30%)
- Manage seasonal samples, including the ordering, delivery and rotation schedule within all APAC markets.
- Coordinate on-time delivery of samples from CKI and the tracking and distribution of samples for all markets
- Packing and unpacking samples
- Samples maintenance and care
Reporting (20%)
- Submit monthly PR clippings reports to CKI
- Submit special reports: press events, store openings and digital campaigns
- Coordinate with markets on the correct formatting, coding and usage of different reports
Celebrity / VIP Dressing (10%)
- Identify celebrity/ VIP dressing opportunities.
- Facilitate sample loans and returns
- Follow-up on post-dressing PR coverage
Admin (10%)
- Manage monthly PR expenses (i.e. courier fee, agency invoices etc.)
- Manage monthly Digital expenses
- Manage communications between the Digital agency (i.e. meeting and timeline management, post-meeting follow up, etc.)
- Event support (PR assistance & sample support)
INTERNAL & EXTERNAL CONTACTS:
Internal: Regional Marketing, local marketing teams
External: PR & Event agency, press & media
CREATIVITY: Must possess a strong fashion aesthetic; interest in trends, lifestyles, competitors and media. Able to introduce new ideas. Can work within the creative process effectively, and support to bring ideas to reality.
TEAMWORK: Positive and able to build good working relationships; collaborates toward deadlines and deliverables. Able to communicate effectively across the team and organization.
ORGANIZING: Works according to defined schedules and deadlines; takes direction well and able to work with high accountability; manages own work and tracks progress. Seeks out resources to get things done; able to multi-task and adapt to changing priorities.
ENVIRONMENT: Ability to work in fast-paced, team-oriented setting; daily interface with Global, Regional and Local GTM teams.
QUALIFICATIONS & EXPERIENCE:
Experience: Minimum 5-7 years of experience in the Fashion industry
Education: University graduate in Communications, Marketing, Fashion or Business-related studies
Skills:
- Strong interpersonal, communication and presentation skills
- A solid team player with strong multitasking ability
- High proficiency in both spoken and written English and Chinese.
- Well organized and self-driven
Company
For five decades, CALVIN KLEIN has been a cultural catalyst, creating a legacy of iconic imagery and provocative conversation while retaining its American DNA and youth-inspired designs. Our associates are a group of talented individuals with unique personalities and perspectives. At CALVIN KLEIN, we take risks, embrace differences and strive to make a positive impact on the world. Above all, we care passionately for the brand, our customer and each other. Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, CALVIN KLEIN is one of the world’s largest and most successful designer fashion brands. We are driven by our associates, creating one of the most visionary workforces in fashion. We are proud of who we are, what we do, and the future we are creating. Global retail sales of CALVIN KLEIN products exceeded $8 billion in 2017, and CALVIN KLEIN branded products are distributed in 110+ countries. CALVIN KLEIN employs a worldwide network of over 10,000 associates and operates more than 2,000 free-standing stores globally. Calvin Klein, Inc. was acquired by PVH Corp. in 2003.
- Telephone
- 020 589 9888
- Location
-
Danzigerkade
165
Amsterdam
Netherlands
1013 AP
NL
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