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Ecom Lead, Brazil

São Paulo
Closing date
2 May 2024

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Job Details

We are looking for an experienced Ecommerce leader to drive the overall ecommerce strategy and DTC digital strategy for Brazil. You will work alongside the Head of Ecommerce, Americas, the Global Merchandising & Optimization team, LATAM & CAC Sales & Marketing teams, and Brazil Marketing, Sales and Ops teams in a hyper growth and fast paced environment. You will be responsible for developing top-level strategies, prioritization, coordination and execution of the overall web strategy for Brazil in collaboration with global and regional teams. You will aim to provide a best-in-class onsite shopping experience by optimizing and innovating the way we present our products and campaigns across the entire consumer lifecycle. You understand industry best practices and apply innovative digital and merchandising strategies to improve both website performance and enhance the overall customer journey for Brazil. You will communicate across a broad spectrum of stakeholders both locally, regionally and globally and leverage all of our available digital tools to ensure content and merchandising plans are covered from all fronts. You will also have the pulse of what is globally required within overall digital content management and visual merchandising via your strong connection to global & regional teams and your first-hand experience and knowledge of Brazil.

Your Mission

- Drive the overall design and execution of the site strategy and digital merchandising strategy for On via the lens of the Brazil consumer
- Manage a robust test and learn agenda for site A/B tests with a key focus on improving key metrics whilst maintaining global channel integrity
- Champion the constant enhancement of creating a 'best in class' and engaging user experience on our web shop, through providing regional inputs and opportunities to Global site roadmap
- Manage the Brazil Search and merchandising strategy, improving results for onsite search and testing alternative product sequencing strategies
- Oversee and optimize local product catalogue(s) and website hierarchy, ensuring site functionality fuels the biggest impact possible while optimizing our overall merchandising efficacy
- Drive in parallel global and local market activations, stories, and brand moments on our site, enabling the webshop to be a pinnacle representation of our brand
- Drive and collaborate with our Digital Personalization teams to enable personalized and localized content, service-related messaging, and optimization of overall product recommendations
- Collaborate with our Ecommerce Merchandise Planner to ensure maximum efficiency across full product assortment and protect inventory level(s)
- Manage weekly business reviews highlighting key trends, analysis and insights to optimize overall performance

Your Story

- 7+ years experience in an Ecommerce or Digital Merchandising role, ideally set within a fast-growth DTC Ecommerce landscape
- Knowledge of and proficiency with E-Merchandising, Onsite Search and CMS tools
- An innate understanding of digital customer behavior, product lifecycle, market/seasonal trends, and how the onsite experience can impact the funnel conversion rate
- Experience with digital visual merchandising, site optimization, project management, and business intelligence and analytical tools
- Customer-centric mindset who enjoys coming up with creative solutions
- Analytical and data-driven, can read numbers to identify risk factors and potentialize opportunities
- Able to multitask, work at pace and adapt to change
- Excellent at building internal cross-functional relationships on both a loca, regional and global level

Meet The Team

As you might expect from a running brand, the E-Commerce team at On is a fast-paced place to be. This team of interdisciplinary all-stars is used to rapid turnaround times and ambitious targets. From engineers to designers, data scientists, and digital marketing specialists, this is the team responsible for creating winning digital products and campaigns that run the length of the purchase funnel. The shared goal? Efficient growth at high speed - what else?

What We Offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically - to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination. We are requesting that you provide sensitive demographic information such as gender identity and race/ethnicity to help us ensure that we are creating equitable and fair experiences for all potential future team members. You are not required to provide this demographic information and this information will in no way impact your eligibility for hire.


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