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Manager, Art Direction & Brand Creative

Banana Republic
New York, New York, United States
Closing date
2 Apr 2024

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Job Details

About Banana Republic

Born from two California creatives fueled by their explorer spirits, Banana Republic has repositioned itself as a premium, experiential lifestyle brand for today's modern world. Designed for a life where anything is possible, we use the finest materials with the latest fabric innovations to create timeless, versatile clothing, jewelry, shoes and handbags. Through our home and art collections, we extend beyond apparel and are a part of our customers' lives at home.

We are creating memorable, immersive experiences online and in-store that build lasting relationships and solve our customers' lifestyle needs. Our team is made up of passionate and curious storytellers who are pushing the boundaries to deliver consistent, quality product through an elevated customer experience. Sound interesting? Join us as on the BR journey as we create what's next.

About the Role

The Manager, Art Direction & Brand Creative partners closely with the Associate Creative Director and the broader Banana Republic creative team on leading brand creative with a focus on image making, brand identity, digital marketing and social media. This role will be responsible for owning projects from concept through to delivery, working from briefs as well as initiating and pitching ideas. The role is an exciting opportunity to build and evolve the Banana Republic brand presence with content that delivers newness and relevance.

What You'll Do

  • Concept, develop and execute brand creative inclusive of photo art direction, video content, and design across digital and social channels
  • Translate campaign themes into strategic channel specific concepts that amplify business goals and initiatives
  • Stay abreast of retail and fashion landscape and infuse trends into brand relevant executions
  • Concept and direct short form video content and animation, inclusive of storyboarding, art direction, editing treatments
  • Support or lead photoshoot concept and preproduction planning
  • On-set direction of photo and video shoots, collaboration with photographers, stylists, creative directors and cross functional partners
  • Initiate and manage post-production processes of selects, retouching, video editing direction
  • Own work through all phases-concept, development, refinement, delivery
  • Own multiple creative projects at the same time
  • Maintain accuracy and attention to detail throughout all deliverables
  • Collaborate and strategize with cross-functional teams including marketing, copy, site merch, project management and production through lifecycle of projects

Who You Are

  • A culturally aware tastemaker with a passion for fashion, luxury, and trends
  • Skilled at image making, design and branding with an elevated sensibility
  • Inspired by the changing creative landscape - you're social, experiential, and brand obsessed
  • An innovative and conceptual creator, skilled at merging art with commerce
  • Experienced with photoshoot concept, prepro and on set art direction
  • Experienced with video content creation and animation, digital storytelling
  • Understanding of social media landscape
  • Strong organizational skills, keen eye for detail, and ability to manage multiple projects at once
  • You thrive in a fast-paced environment where deadlines, priorities, and initiatives pivot frequently
  • Love collaboration, discourage competition
  • Embody a positive and solutions oriented mindset
  • 5+ years relevant experience, retail or luxury background preferred
  • Expert in the Adobe Suite, Keynote, Video editing and animation skills a plus

Benefits at Banana Republic

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.

Salary Range: $112,100 - $148,500 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

US CandidatesPlease note that effective, June 30, 2022, Gap Inc. will no longer require any of its employees to wear face masks or require proof of COVID vaccination, unless required by local or state/provincial mandates or as part of Gap Inc's quarantine guidelines after being exposed to or testing positive for COVID. Therefore, please disregard any language in any job posting that refers to Gap Inc.'s face mask and proof of vaccination policy as said policy is no longer effective.


Banana Republic is a global apparel and accessories brand focused on delivering versatile, contemporary classics, designed for today with style that endures. Through thoughtful design, Banana Republic provides a wardrobe of favorites to style and wear time and time again in new ways. Banana Republic offers fragrances, clothing, eyewear, jewelry, shoes and handbags with detailed craftsmanship and luxurious materials. Founded in San Francisco, Banana Republic is a division of leading global specialty retailer, Gap Inc. (NYSE: GPS). Customers may shop Banana Republic in more than 750 company-operated and franchise retail locations worldwide and online. 

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United States

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