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Marketing Coordinator

Employer
Irene Forte Skincare
Location
New York City, New York (US)
Salary
Salary: upon request
Closing date
9 Apr 2024

View more

Function
Marketing
Level
Entry Level / Assistant
Contract Type
Permanent
Hours
Full Time

Job Details

MARKETING COORDINATOR POSITION OVERVIEW
The role will support the day-to-day efficient and effective running of brand marketing and
communications at Irene Forte Skincare.

This includes, but is not limited to:
● BRAND MARKETING
○ Assist with creation and execution of Internal Marketing Calendar (IMC)
○ Prepare and create email marketing content and flows in conjunction with the
Digital team
○ Adapt marketing materials and campaigns across the US, UK, and EU, ensuring
alignment with brand guidelines
○ Conceptualize and write blog content with an eye to SEO and in accordance
topically with the IMC
○ Assist with creating Product Launch Decks, Holiday Decks, etc.

○ Participate in all aspects of product launches, including planning, calendar,
creative, PR, sales, and performance analysis
○ Coordinate and facilitate all creative requests and marketing needs
○ Research and analyze consumer trends, consumer insights, category dynamics,
opportunities, pricing, and competitive knowledge as needed

● E-COMMERCE | RETAIL MARKETING
○ Collaborate with Digital team to ensure best-in-class brand exposure, especially
in terms of content
○ Create copy/content for brand e-commerce site, including banners, kits/bundles,
holiday offerings, promotions, new product launches, etc alongside the Digital
team and according to the IMC
○ Support with presentations for market meetings, new product buy-ins, etc.
● PUBLIC RELATIONS
○ Maintain and keep track of press and influencer marketing calendars
○ Maintain press archive
○ Ensure that all new press is shared with appropriate stakeholders
○ Support press release creation and ensure timely delivery of any copy/images
requested by the PR team
○ Own, manage, and keep track of PR agency’s product closet requests
○ Own, manage, and keep track of PR agency’s influencer send-out activations
○ Participate in all aspects of event planning and execution around launches,
founder visits, influencer activations, etc.

● PARTNERSHIPS | COLLABORATIONS
○ Assist with collaborations in development, from conception to launch, with a
focus on timeline management
○ Help identify potential opportunities for future collaborations/brand
partnerships

● Provide weekly reports and monthly updates to the team


REQUIREMENTS
● Bachelor’s degree
● Must be highly organized and detail-oriented, with a strong ability to manage multiple
projects simultaneously
● Creative thinker, self-starter
● A passion for skincare and wellness
● Excellent communication skills, both written and verbal (NOTE: Writing samples may be
requested)


IMPORTANT INFORMATION
● Location: New York metro area, but is currently 100% remote work
● Salary: Upon request


BENEFITS
● Employee-focused work culture
● Training/ courses relevant to role
● 70% discount on all Irene Forte products on the eCommerce platform, and box of
welcome products upon starting


HOW TO APPLY
● Send CV and cover letter to: info@ireneforteskincare.com

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