Senior Product Manager - Marketplace Data


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Job Details

Job title

Senior Product Manager - Marketplace Data, Farfetch


London, United Kingdom




Digital & Ecommerce



Full-time, Salary Unspecified

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Job Description

The role:

This is a new role to define the vision for data-driven Customer Marketing such as tooling, segmentation, predictive and behavioural modelling, as well as enable teams across Farfetch to become more Customer-centric and focus on Personalisation. You will provide holistic leadership to a cross-functional and highly skilled team of Analysts, Scientists, Engineers, business experts and others in a fast-moving environment and take ownership in iteratively evolving and improving as we scale our business.

What you'll do:

  • Lead the Development and Implementation of the CRM & Customer Data whilst growing the value of Data around the company.
  • Work with Data Science, Engineering and Analytics teams within Marketing as well as business stakeholders to deliver business value company-wide.
  • Seamlessly integrate the Data strategy into the overall Marketing plan and share learnings and best practice guides with key stakeholders across the business
  • Champion a test and learn approach to identify and optimise existing users desires, new opportunities and maximise business value
  • Define and track metrics to measure effectiveness and identify the leading indicators that prove we are meeting our desired outcomes
  • Identify new missions and objectives, lead and manage the creation and maintenance of the roadmaps and understand how the team can achieve its goals, by leading the team to be able to identify opportunities, which will drive significant business impact
  • Clearly communicate product plans, benefits and results, as appropriate, to a spectrum of audiences, from internal stakeholders to all employees

The Ideal Candidate

Who you are:

  • Experience with CRM or Customer Data.
  • A background in Product Management and are experienced in working with technical teams and numerous stakeholders
  • Technical background either in Engineering or Data Science
  • Able to manage multiple tasks/priorities simultaneously, respond to work with urgency and understand deadlines
  • Excellent planning, organisational and communication skills
  • Able to easily build relationships with the different players of the business, at different levels of the organization (from C-Level to Analyst) in addition to the ability to influence change in stakeholders
  • A strategic thinker with an emphasis on operational and commercial excellence
  • Have a flexible, approachable attitude with good problem-solving skills
  • Comfortable dealing with ambiguity and scoping work with keen attention to detail

About Us

Farfetch is the leading global technology platform for the luxury fashion industry. Founded in 2007 by José Neves for the love of fashion, and launched in 2008, Farfetch began as an e-commerce marketplace for luxury boutiques around the world. Today the Farfetch marketplace connects customers in 190 countries with items from more than 48 countries and over 1,000 of the world's best boutiques and brands, delivering a truly unique shopping experience and access to the most extensive selection of luxury on a single platform. Through its business units, which also include Store of The Future, Farfetch Black & White Solutions, Browns, and Stadium Goods, Farfetch continues to invest in innovation and develop key technologies, business solutions, and services for the luxury fashion industry.