Senior Brand Marketing Manager - Menswear (F/M/D)


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Job Details

Job title

Senior Brand Marketing Manager - Menswear (F/M/D), Mytheresa


Munich, Germany


Senior Manager


PR, Marketing & Communications



Full-time, Salary Unspecified

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Job Description

  • Drive the development, ideation and strategic thinking of best-in-class marketing solutions and creative concepts in terms of brand collaborations, promotions, seasonal campaigns
  • Align with the global and local seasonal marketing calendar
  • Collaborate with the key departments to identify new opportunities and perception gaps to tackle with brand projects and to drive brand equity & awareness globally
  • Create and realize 360° campaigns that cater to the needs of the customer and reflect the Mytheresa brand DNA
  • Collaborate closely with our brand partners for special projects
  • Create and implement promotions, plan and update promotions calendar
  • Responsible for all briefings to the creative team and assets delivery to the teams across the organization
  • Closely monitor our key competitors
  • Liaise closely with Brand Marketing & Clienteling (womenswear), Shop Management, Creative Team, Retail and Merchandising, Performance Marketing, Public Relations, Social and IT
  • Analyze and evaluate the results and implement key learnings accordingly
  • Manage budgets and costs within agreed measures

The Ideal Candidate

  • Bachelor degree or equivalent (Masters preferred)
  • Minimum 5 years of work experience, preferred in the field of fashion luxury and/or e-commerce
  • Proven track record in the area of marketing, brand management, campaign planning
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment
  • Result-oriented and operational – hands on mentality
  • Precise and analytical skills plus strong communication skills
  • Strong commercial and aesthetic understanding, an excellent sense of trends and luxury shopping behavior
  • Strong understanding of the customer needs and customer centric thinking
  • Enthusiastic, innovative, pragmatic and creative
  • Result-oriented, operational, strong organizational skills
  • Fluent in written and spoken English

About Us

At Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. With our Munich head office centered in the heart of Europe, we have an international reach as speciality teams are based around the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation. We are always on the lookout for the brightest talents to join in our success.