Offline Marketing Manager-zalando Lounge

Zalando

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Job Details

Job title

Offline Marketing Manager-zalando Lounge, Zalando

Location

Berlin, Germany

Level

Manager

Function

PR, Marketing & Communications

Posted

Contract

Full-time, Salary Unspecified

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Job Description

As an Offline Marketing Manager, you will manage the setup and execution of offline campaigns along the customer journey through direct mails. You will be managing, monitoring and developing the customer experience in 12 countries. The position will be a maternity cover for 15 months .

WHERE YOUR EXPERTISE IS NEEDED
  • You manage and develop the customer lifecycle tactics and initiatives within the direct mail channel to maximize customer lifetime value through segmentation and personalized content
  • You analyze large data sets & our customer lifecycle to identify direct mail marketing opportunities that drive user engagement and you proof your hypotheses through A/B testing
  • You are the key interface for projects in order to facilitate the direct mail marketing strategies with internal & external stakeholders
  • You are using confidently technologies and tools and contribute to the development of new technical solutions and trends
WHAT WE’RE LOOKING FOR
  • You have 2+ years of experience in a customer-facing offline marketing or e-commerce role and a degree in economics for similar fields
  • You have an analytical mindset and urge data-driven decision-making
  • You speak English and German fluently, both written and verbally
  • You are a team player with enthusiasm and commitment and have a sense for customer needs and trends
PERKS AT WORK
  • A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.

ABOUT ZALANDO LOUNGE

Zalando Lounge is an online shopping club for fashion and lifestyle products in 14 European countries. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. However, Zalando Lounge is so much more than discounts. Our strength lies in our focus on fashion: from sought-after labels to niche brands, from famous international names to trendy luxury brands, we make sure to meet the fashion taste of all our customers, who are always on the hunt for the best products at the best prices. Working with our brand partners, we're pioneering innovative supply-chain and production processes and offer them an impactful and smart solution, creating a new way to shop for fashion - and a new way to sell it.

About Us

 PERKS AT WORK

  • Culture of trust, empowerment and constructive feedback, open source commitment, meetups, game nights, 70+ internal technical and fun guilds, knowledge sharing through tech talks, internal tech academy and blogs, product demos, parties & events
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Extensive on-boarding, mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms* (*available in select locations)

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.

ABOUT ZALANDO

Zalando is Europe’s leading online platform for fashion, connecting customers, brands and partners across 17 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 23 million active customers through diverse skill-sets, interests and languages our teams choose to use.

Please note that all applications must be completed using the online form - we do not accept applications via email.