Junior Performance Marketing Executive

Farfetch

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Job Details

Job title

Junior Performance Marketing Executive, Farfetch

Location

London, United Kingdom

Level

Assistant / Entry Level

Function

PR, Marketing & Communications

Posted

Contract

Full-time, Salary Unspecified

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Job Description

About the department:

The SEM team at Farfetch consisting of 10+ people working a day to day basis with a dedicated team of developers and data scientists. Made up of experts in the field from a variety of different industries, they are responsible for working across all of our global markets. They make sure our presence remains high and mighty with new and existing customers, setting us apart from our competitors and ensuring we are always one step ahead of the curve.

This role will give you exposure to key stakeholders within the industry, involvement in some exciting new projects (marketing automation and optimisation) and the opportunity to work in a flat structure and a supportive and motivated team.

The role:

We are looking for a Performance Marketing Executive, with a proven track record in Paid Search to support managing the performance marketing campaigns for Farfetch. This is a great opportunity to join our fast-growing and diverse digital team at a stage where you can really make a difference.

This unique role will be suitable for someone who has been working in digital acquisition (Paid Search) for around two to three years.

What you'll do:

  • Manage large Paid Search campaigns (Adwords, Bing …) spanning multiple markets and languages, from conception to execution
  • Get stuck into the nitty-gritty parts of SEM, such as writing ad copy and identifying new keywords
  • Work with a team of developers to automate marketing processes and scale up our campaigns (Adwords scripts, in-house solutions,…)
  • Update reports and provide analysis around ROI, campaign performance, purchasing patterns and website traffic to optimise all campaigns
  • Analyse performance and understand the details and effectiveness of each campaign.
  • Drive independent optimisation plans through analysis of data sets.
  • Localise campaign approach based on day to day market observation and in line with local brand campaigns and promotions.
  • Adopt a continual ‘test and learn’ approach to all performance marketing activities
  • Assist with all other Performance Marketing projects as necessary

The Ideal Candidate

Who you are:

  • Demonstrate a passion for e-commerce marketing 
  • Excel ninja, comfortable with complex reports, formulas and pivot tables, and not afraid of spending a lot of your time in a spreadsheet
  • Knowledge and exposure with databases (SQL, Bigquery, Microsoft Access), and programming (Python, PHP, …) is a plus
  • Relentless attention and focus on the detail.
  • Exceptional problem solving, quantitative and analytical skills with practical experience.
  • Ability to analyse and draw insights from large data sets.
  • The ability to clearly articulate complex challenges and solutions.
  • Excellent verbal and written communication skills
  • A flexible, approachable attitude
  • Ability to work to deadlines in a fast paced environment
  • A dedicated team player
  • Fluency in English; ability to speak a foreign language is a bonus

About Us

Farfetch is the leading global technology platform for the luxury fashion industry. Founded in 2007 by José Neves for the love of fashion, and launched in 2008, Farfetch began as an e-commerce marketplace for luxury boutiques around the world. Today the Farfetch marketplace connects customers in 190 countries with items from more than 48 countries and over 1,000 of the world's best boutiques and brands, delivering a truly unique shopping experience and access to the most extensive selection of luxury on a single platform. Through its business units, which also include Store of The Future, Farfetch Black & White Solutions, Browns, and Stadium Goods, Farfetch continues to invest in innovation and develop key technologies, business solutions, and services for the luxury fashion industry.