E-commerce and Digital Manager

Sister Jane

Share with a friend

Job Details

Job title

E-commerce and Digital Manager, Sister Jane


London, United Kingdom


Executive / Coordinator


PR, Marketing & Communications



Full-time, Salary Unspecified

Share with a friend

Job Description

This is an extremely attractive role for an experienced candidate who is passionate about e-commernce and fashion and with an interest to join a fast-growing business and a dynamic and international team.

The E-Commerce and Digital Manager will be responsible for the running and development of the company’s e-commerce platforms, working with marketing and retail teams to develop initiatives to support sales growth, researching and planning new development features and technology solutions as well as project managing tasks performed by external developers.

The role is will entail:


  • Management of the company's two e-commerce platforms

    • Handling of regular content and information updates
    • Coordinate promotional and product launch activities with the Marketing and Digital teams
    • Analyse traffic and performance to gather insights on how improve conversion rates
    • Research and plan growth initiatives
  • Manage initiatives aimed at improving customer experience
    • Regularly review customer purchase cycle and identify potential enhancements and improvements
    • Identify specific development tasks and project manage external resources’ when needed to execute changes
    • Testing and quality control of development changes
  • Review and test apps, extensions and tech solutions
    • Identify potential extensions, apps and integration to enhance the front and back end functionality of the store
    • Work with relevant teams to understand, spec and deliver solutions to help the automation of time intensive processes
  • Weekly reporting on sales performance and sell-throughts 

Digital Marketing

  • Work cloesly with the creative and PR teams to plan newsletters and relevant marketing campaigns
  • Plan digital advertising campaigns on Facebook and Google Ads
  • Manage the brand's affiliate programme and monitor its performance and ROI
  • Work closely with the PR team to plan social media initiatives
  • Track audiences and campaign performances and reporting to management

The Ideal Candidate


  • 3-5 years experience in a relevant position with strong and demonstrable knowledge of e-commerce and digital marketing 
  • Proficient in using Shopify, Google Analytics, Google Adwords and Facebook Ad Manager, MailChimp or equivalent
  • Very strong communication skills with excellent use of written English


  • Strong analytical and numerical skills; ability to summarise data and information clearly and efficiently
  • Well-organised and efficient with good time-management and prioritisation
  • A self-starter and motivated person, who can demonstrate initiative and is able to work independently when needed
  • A team player who likes to work in a very dynamic and international environment
  • Fluency in additional languages is an advantage

Questions from Sister Jane

  1. Please indicate how many years of relevant work experience in digital marketing do you have (excluding internships and work placements).
  2. Please indicate your relevant level of experience and examples using: Google Analytics; Facebook Ad Manager; Google AdWords
  3. If possible, can you kindly indicate your current package and/or salary expectations?

About Us

​Sister Jane is a vintage-inspired London based contemporary fashion brand sold internationally across 200 multi-brand stores and departments stores worldwide, as well as its London flagship store and e-commerce (SisterJane.com).

The showroom is located in the converted loft of a charming historic church hall in the iconic Notting Hill neighbourhood of London.