Job Details

Job title

Press Officer, Victoria Beckham

Location

London, United Kingdom

Level

Executive / Coordinator

Function

PR, Marketing & Communications

Posted

Contract

Full-time, Salary Unspecified

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Job Description

Working closely with the PR Manager and Communications Officer, the Press Officer will be responsible for identifying key news and product opportunities in relevant media, developing relationships with key members of press. The Press Officer will oversee the Press Assistant in the management of international sample movement (via the global agencies).

Responsibilities:

Press Office:

  • Responsible for the day-to-day representation of the Victoria Beckham Limited brand in the UK market
  • Manage Press Assistant and Press Intern in their day-to-day responsibilities
  • Oversee all UK send-outs, in line with a seasonal strategy set out by the PR Manager and Communications Officer
  • Oversee the Press Assistant in the management of international sample movement (via the global agencies)
  • Oversee the archiving process, ensuring all past season samples are archived quickly and correctly by the Press Intern
  • Manage the Press Assistant and Press intern in the upkeep of the Press showroom
  • Manage UK Seasonal Press days
  • Work closely with the PR Manager and Communications Officer on UK Press events
  • Manage the Press Assistant in the organisation of samples for international and local events
  • Identify key news and product opportunities in relevant media
  • Pitch collection stories and product stories to UK press, in line with the strategy directive provided by the Communications Officer, working to targets set by the PR Manager
  • Develop relationships with key members of UK Press, in line with strategy set out by the PR Manager
  • Host regular showroom appointments, introducing press to new collections, working to hit showroom targets set out by the PR Manager

Seasonal shows:

  • Work with the PR Manager on the PR elements the bi-annual RTW shows and VVB presentations, compiling ticket request lists and re-see appointments
  • Work with the PR Manager on bi-annual Pre presentations for both RTW and VVB 

Editorial:

  • Work with the Communications Officer to compile press slides for the weekly Brand Communications report
  • Work with the Communications Officer to analyse editorial coverage on a monthly basis, to inform pitching for the month ahead

Agencies:

  • Oversee Press Assistant in providing samples to international agencies for seasonal send outs
  • Oversee international press days facilitated by global agencies, working closely with the LA based VIP agency on VIP sample requests

The Ideal Candidate

  • 3-4 years experience working in luxury fashion PR, either agency or in house
  • Exposure to agency desirable
  • Excellent communication skills
  • Established press relationships
  • Experience with sample management and experience in proactive product category PR support

 Note: We aim to respond to all applicants personally, however, due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.

About Us

Since launching in 2008 the Victoria Beckham fashion brand has developed a distinctive and modern language of clothing. Bold, intuitive and refined, its wardrobe of apparel and accessories is now stocked in over 500 stores in over 60 countries internationally. With each collection Victoria adapts her own personal style to the needs and desires of the international women who swear by the label’s luxurious and flattering garments. 

Showcasing only the finest craftsmanship, fabrication and materials, all five Victoria Beckham lines are developed at Victoria’s studio in London. The Victoria Beckham ready-to-wear collection is primarily handmade in the UK, whilst the Victoria, Victoria Beckham and Denim collections are handmade in Europe. The Accessories and Eyewear are both expertly handcrafted in Italy. 

As the Victoria Beckham collections become ever more progressive, so this passion for innovation extends to the brand’s communications and creative projects. In 2013 it launched victoriabeckham.com, a website offering both e-commerce and interactive content curated to provide a more intimate view of Victoria’s design approach and working processes. In 2014 Victoria Beckham opened its first store at 36 Dover Street in London – a collaboration with architect Farshid Moussavi to transform a neglected Mayfair townhouse into a shopping destination echoing the dynamism and modernity at the heart of the brand.