Job Details

Job title

Account Coordinator, LaFORCE


New York, United States


Assistant / Entry Level


PR, Marketing & Communications



Full-time, Salary Unspecified

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Job Description

Position: LaForce is currently seeking an Account Coordinator. In this position you will be responsible for helping to coordinate various aspects of programs/ projects and reporting, sample/product trafficking, maintaining up-to-date and accurate media lists, and providing administrative support to the team. You will also take part in a number of training opportunities throughout the year within the office environment.  This is a non-exempt position.

Responsibilities (include but are not limited to):

Budget/ Expense 

  • Baseline understanding of expense management for assigned program elements


  • Coordinates travel logistics, as directed
  • Responsible for preparation and execution of all meetings, meeting materials, event and travel logistics
  • Responsible for gathering receipts and submitting team expenses to Accounting
  • Assist with planning team welfare activities (ie: birthdays, outings, etc.)

Program/Project Coordination

  • Conducts media audits via extensive research and provides thoughtful recommendations
  • Monitors media and reports on client news and trends
  • Qualifies and maintains media lists
  • Executes daily media monitoring and reports on client news and trends
  • Tracks media placements and tags / uploads coverage on Cision for all relevant accounts
  • Identifies opportunities via media monitoring
  • Executes sample/ product trafficking for relevant accounts
  • Coordinates distribution of product samples/fulfillment of product requests
  • Executes program tactics under supervision, i.e. events, mailings, vendor management
  • Maintains product inventory in an orderly manner
  • Maintains vendor database, tracking grids and client contact sheets
  • Participates in brainstorms
  • Understands appropriate protocol for internal agency departments (i.e. Digital, Accounting, HR, IT, Graphic Services)

Client Management

• Maintains status reports, agendas and recaps 

• Responds to all appropriate client requests promptly with enthusiasm and accuracy

The Ideal Candidate

  • Bachelors degree with internship experience required
  • Developing presentation skills and delivery skills
  • Accountable for knowing account deliverables and deadlines
  • Ample interpersonal skills and ability to work as part of a team
  • Demonstrates initiative and ability to “take the next step”
  • Possesses ability to identify issues and develop solutions
  • Motivated, ambitious and actively working to take on tasks outside of scope
  • Desire to learn about all areas of the business
  • Able to handle a busy workload, prioritize and be flexible
  • Demonstrates understanding of media (outlets, terminology, editors, reporters, photographers)
  • Strong attention-to-detail, organization and time management skills
  • Proficient with all relevant software programs – Word, Excel, PowerPoint, Cision, Fashion GPS
  • Understanding of industry trends

About Us

With offices in New York, LA and Atlanta, LaForce is an independent marketing communications agency representing top brands in fashion and retail, consumer packaged goods, wines and spirits, travel and hospitality, design, luxury, consumer technology and beauty/ wellness. We offer services in public relations, digital, social media, influencer marketing, and brand partnerships.

Founded by James LaForce in 1996, the team of 85 experienced and creative professionals have developed and executed a wide range of programs for the world’s top brands. Our uniquely collaborative culture and ever-evolving mix of services, provides our client partners with innovative, business-driving campaign strategies.

We’ll consider all new ideas, welcome left-field thinking, and always hope to be surprised.  Constantly hunting for the brightest and best talent, we also pride ourselves on having senior staff, most of whom have been at LaForce for more than 10 years. Similarly, we have a number of clients who have been our partners for more than a decade.

In short, we love what we do!  Each day, we charge forward with discipline, commitment, and boundless enthusiasm.

We offer amazing benefits too!

  • Generous vacation package that increases with tenure/ position in addition to sick days and your birthday off too!
  • Employer contributions towards medical and dental plans
  • Vision plan
  • Additional benefits you may opt-in for: FSA (personal and dependent care), Legal Insurance, Pet Insurance, Life Insurance, LTD and STD, Home and Auto
  • Commuter benefits
  • Very generous employer match towards your 401K
  • Summer Friday schedules
  • Generous holiday schedule- we close between Christmas and New Years!
  • Parental Leave policy that increases with tenure
  • Gym benefits
  • Partnerships with HealthKick as well as fitness studios around the city to give our employees corporate discounts

Important things to note:

  • Strong company culture and happy work environment!
  • Ability to forge your own path (express an interest in a client you want to pitch, suggest new ideas/ policies, etc., express an interest in a course and we will help you participate, each individual climbs at their own pace)