Associate Marketing Manager, Divisional Content - Packaging

Old Navy

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Job Details

Job title

Associate Marketing Manager, Divisional Content - Packaging, Old Navy


San Francisco, United States




PR, Marketing & Communications



Full-time, Salary Unspecified

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Job Description

Packaging+ Product:

What you'll do

  • Owns the packaging systemacross all of our products, ensuring clear communication of fit, technology,and innovation
  • Works with Packaging &Labels team to ensure timely packaging updates
  • Supports Manager, Product MarketingStrategy for large-scale product or category launches, as needed
  • Facilitates legal clearancefor all naming initiatives
  • Supports Editorial andCreative team for naming initiatives by gathering product samples, as needed
  • Manages in-season requestsand updates to existing packaging placements
  • Maintains record of all existingsystems and current versions for all markets (US, Canada, Mexico, China) aswell as new markets as the brand expands
  • Manages new packaging systemroll outs from inception to creative approval, as needed
  • Facilitates any store set-upsto test new packaging
  • Participates as the subjectmatter expert within the Marketing team for the packaging system

Men’s Divisional Content:

  • Support Marketing Manager in content planning and execution for all Men’s divisional needs across omnichannel placements, including:
    • Site product and storytelling content
    • Email product and storytelling content
    • Product-driven store signage

Who you are

  • 2-3 years of experience in online consumer marketing; content marketing experience required
  • Proven ability to translate product stories into compelling marketing messages; a natural storyteller
  • Strategic, data-driven, global thinker with a customer focused mindset
  • Solid analytical skills, ability to glean insights and tell a story from data
  • Strong ability to prioritize on the go while maintaining a strong attention to detail
  • Team player with top notch people skills who can foster dynamic relationships with other cross functional teams, including but not limited to: Merchandising, Production, Creative, Styling & Photo Production, Visual Merchandising
  • High energy level and ability to thrive in a fast-paced and changeable environment, comfortable with ambiguity
  • Laser focused on results both at an individual level and for the team at large
  • Self-starter with an innate sense of curiosity and eagerness to test and learn
  • Experience in fashion and retail strongly preferred
  • BA/BS required

About Us

Old Navy makes current American fashion essentials accessible to every family.  From day one, Old Navy was a revolution.  We were something the world had never seen - fabulous, affordable fashion.  We didn't take ourselves too seriously, and we broke the industry's rules.  What we believe in today is exactly what we believed in when we started: we’re on a mission to democratize fashion and make shopping fun again.  We opened our first store in 1994 in San Francisco and have been on a roll ever since.  Today, customers can find their must-have fashion essentials online as well as in one of our 1,000+ stores located globally.

As part of the Field organization, you make the brand come to life for our customers.  Our stores are fast paced, fun, diverse and full of passionate people who love fashion.  The Field offers endless opportunities to grow your career and be a leader – of your peers, of teams, of a business, and in the community.

Old Navy – a brand for everyone, a place for you!