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Koibird is a new, innovative concept store born out of the desire to capture the exoticism of travel in a retail experience.

Koibird

Koibird is a new, innovative concept store born out of the desire to capture the exoticism of travel in a retail experience.

Vital statistics

  • 2017 Established
  • Private Type
  • 2 - 10 Number of employees
  • 1 Stores
  • 62 Marylebone Lane
    London, United Kingdom
    HQ

Key people

  • Belma Gaudio CEO
  • Shereen Basma Buying and Retail Director

Company Snapshot

Company Snapshot

Koibird is a new innovative concept store born out of the desire to capture the exoticism of travel in a retail experience. We curate a fashion edit for specific travel destinations where shoppers will find a matchless mix of high end RTW and accessories brought to London straight from the emerging designers around the world. They are paired with an expert selection of well-known international and luxury designers. The goal is to accessorise the discerning customer with interesting and extraordinary pieces in an intimate and expressive retail environment both on and offline.

“I started Koibird out of the desire to provide women an outlet for the excitement they all have ahead of travel, and a one stop shop for all their travel shopping needs. It is a concept fully related to travel and the edit is specifically designed around a particular destination. This time the beach, next time the mountains, and many more exciting destinations. We call it ornamental destination wear, i.e. beautiful things no one really needs but is so excited to buy for their travels. The store consists of an internationally researched edit, full of niche brands from all over the world that are unattainable in the UK. We have about 10 brands we can say are truly exclusive to us, and many more exclusive capsules with better known brands. This is for a woman who wants to feel unique, discover something different and experiment.”                                                                    Belma Gaudio, Founder

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