Your Page

Miu Miu

The 'little sister' label to Prada was named after designer Miuccia Prada's nickname and was launched in 1993.

Vital statistics

  • 1993 Established
  • Public Type
  • €3.3 billion (2012) Revenue
  • Milan, Italy HQ
  • Prada Parent Group

Company Snapshot

Company Snapshot

Miu Miu is a high fashion brand of women's clothing and accessories from the Prada fashion house.

The brand opened in 1993 and is headed by Miuccia Prada. The name of the collection is taken from her nickname.

Miu Miu is set to launch its first fragrance in 2015. This is the first time that Miu Miu has expanded outside the fashion and accessories markets.

Source: Wikipedia

Sign up for BoF's free agenda-setting daily newsletter, with our must read features and the top fashion business news and analysis of the day.