• Founders Veronica Swanson Beard and Veronica Miele Beard
  • Photographed by Claiborne Swanson Frank
  • Photographed by Will Vendramini
  • Photographed by Claiborne Swanson Frank
  • Photographed by Will Vendramini

Veronica Beard Premium Page

Veronica Beard is a curated collection of can't live without essentials. Each piece strikes the balance between classic and cool.

Veronica Beard Premium Page

Veronica Beard is a curated collection of can't live without essentials. Each piece strikes the balance between classic and cool.

Vital statistics

  • 2009 Established
  • Private Type
  • 11 - 50 Number of employees
  • 1 Stores
  • 26 West 17th Street
    New York, United States
    HQ

Key people

  • Stephanie Unwin President
  • Veronica Miele Beard Co-Chief Executive
  • Veronica Swanson Beard Co-Chief Executive

Company Snapshot

Company Snapshot

Veronica Beard is an elevated American sportswear brand that strikes the balance between classic and cool.

Veronica Miele Beard & Veronica Swanson Beard are sisters-in-law who launched their eponymous brand in the Fall of 2010 with their signature Dickey Jacket. Today, Veronica Beard offers a modern perspective on iconic staples and results in a ready to wear collection that is hard wired for real life. These perfectly designed essentials are both effortless and chic, each piece mixing superior tailoring with the highest level of quality and fit.

Veronica Beard is sold in Bergdorf Goodman, Neiman Marcus, Nordstrom, Intermix, and 150+ boutiques globally as well as at the brand's first store on Madison Avenue in New York City.

Visual Portfolio View full Visual Portfolio...

Sign up for BoF's free agenda-setting daily newsletter, with our must read features and the top fashion business news and analysis of the day.