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Binx Walton


What is the BoF 500?

The BoF 500 is the definitive professional index of the people shaping the $2.4 trillion fashion industry, hand-selected by the editors of The Business of Fashion, based on hundreds of nominations received from current BoF 500 members, extensive data analysis and research.


Leona “Binx” Walton’s androgynous edge paired with her offbeat, devil-may-care attitude sets her apart from the crowd. Nicknamed after a Star Wars character, this coltish American breakout has starred in campaigns for brands like Céline and Balmain.

First discovered at a swimming pool, Tennessee-born Walton received her distinctive moniker from her brothers, who nicknamed her Binx after the Star Wars character Jar Jar Binks, an amphibious alien. In 2012, aged 17, she was signed to Next Model Management and moved to New York, where she cut her hair short and made her debut at the Marc Jacobs autumn/winter 2013 show, for which she was exclusively booked. The model was catapulted into the industry’s awareness when she landed the coveted Céline campaign opposite Daria Werbowy for Spring/Summer 2014. Shortly after, she built upon her rising profile by landing three key campaigns: Chanel, Balmain and Coach.

In addition to her campaign work for Michael Kors , Zara, Proenza Schouler , Superga and the likes, she has worked with some of fashion’s top photographers, including Tim Walker , David Sims and Willy Vandeperre, appearing in British and French Vogue, Another Magazine, Love and i-D magazine; and walked for heavy hitters such as Chanel, Prada, Louis Vuitton and many more.

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