Cédric Charbit was appointed chief executive of Balenciaga in November 2016, tasked with further accelerating the brand’s international growth. His appointment to helm one of the most directional and exciting brands in the industry — which came one year after Demna Gvasalia took over from Alexander Wang as artistic director of the house — evidenced a high-level of confidence Kering had in him as the right man to successfully commercialise Gvasalia’s talent.
Charbit, a graduate of ESC Toulouse Business School, began his career in 2001, working as a luxury fashion buyer at the Printemps department store. He climbed the ranks, eventually being appointed the retailer’s sales associate director. In 2009 he moved to Pucci where he served as associate purchasing director, before joining Saint Laurent in 2012 as a product strategy director. In May 2016 he was appointed as the house’s executive vice president of product and marketing.
In November 2016, it was announced Charbit would succeed Isabelle Guichot at the helm of Balenciaga, reporting directly to François-Henri Pinault, chairman and chief executive of the house’s parent company, Kering. He aims to make the brand a billion-dollar company.