As the chief creative officer of Paper Magazine, Drew Elliott is responsible for the publication’s digital savvy, and the impressive impact of its social media campaigns. By embracing digital and commissioning viral content, Elliott has catapulted the publication to global exposure. Engineering Kim Kardashian’s controversial #BreakTheInternet cover, Elliott has demonstrated his expertise in online content creation and insight into the mechanics of influencer engagement.
In 2008, Elliott joined Paper Communications as vice president. In 2010, he moved to California-based social media and publishing company theAudience as vice president of brand integration. In 2014, Elliott returned to Paper as the chief creative officer — the position he holds today.
Elliott grew up in Bloomington, Indiana and graduated from New York University’s Gallatin School of Individualised Study in 2003, majoring in Pop Culture and English. He has collaborated with BoF on educational projects, tutoring an online course in Digital Marketing and providing crucial insight for the 2019 playbook, "How to Maximise Your Influencer Strategy."