Ed Filipowski is co-chairman of public relations firm KCD. Alongside long-time co-chairman Julie Mannion, he presides over the fashion agency's eight partners, three offices and five divisions: media relations, event and fashion show production, digital, entertainment and technology. Today the firm’s clients include McQueen, Givenchy, Balmain, Tory Burch , Tommy Hilfiger and Target.
The PR agency has remained an industry leader for over 30 years. While previously known for its “fashion purism”, having chosen to solely represent clients within the industry, what sets KCD apart today is its openness and adaptability, with clients ranging from fashion houses to film studios and digital platforms.
Filipowski arrived at the firm — then called Keeble Cavaco & Duka — two years after its inception, hired by founder Kezia Keeble after sending her flowers following the firm’s signing of Charivari, a then buzzy, upscale specialty store.
When co-founders John Duka and Keeble passed away in 1989 and 1990 respectively, Filipowski and Mannion informally inherited the company, working alongside Paul Cavaco. In 1991 they were named partners and in 1993 they re-named the firm KCD after Cavaco departed to Harper’s Bazaar.
In the aughts the firm began expanding into Europe and opened its Paris office, where KCD’s European headquarters are now based. With the rise of digital media — a seismic shift for the industry — KCD developed digital platform Fashion GPS, and in 2010 established its digital division.
In 2016 the firm launched its entertainment and technology division, whose clients include fashion platform Launchmetrics, Tony Awards, the Metropolitan Museum of Art Costume Institute Benefit Gala and Paramount Pictures, which hired KCD to work on the premiere of “Zoolander 2”.
In 2017 the company announced a restructuring that would move it away from traditional departmental silos, forming an 10-member executive committee to drive the agency’s strategy.