Morgane Sezalory started her label Sézane as France’s first online brand and quickly turned it into a lucrative cult label with sell-out fashion collections and brick-and-mortar outposts in Paris and New York. Recently, Sezalory opened a concession at Le Bon Marché and announced Nordstrom as Sézane’s first US retail partner, growing the business internationally.
After high school, Sezalory moved to London and sold vintage pieces she found at secondhand stores and market stalls on eBay for four years, before launching her own platform Les Composantes, where she uploaded and sold 100 curated vintage finds in a monthly “rendezvous.” They would sell out in minutes, prompting her to launch Sézane in 2013, a contraction of her first and last name.
With the help of her business partners she sold feminine and vintage-inspired blouses, dresses and T-shirts online, becoming the first French label to launch as e-commerce only. In 2015, she opened “L’Appartement,” a 3,000-square foot boutique in Paris inspired by a Parisian apartment, which was followed by an apartment-style concession space at Le Bon Marché in 2016. In September the brand launched its first international outpost, with a similar 2,000-square foot space in New York. The brand has also been experimenting with pop-ups in markets including Los Angeles and London, where it signed a lease for a permanent store in Notting Hill in 2018.
Sezalory lives in Paris with her husband and two children.