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Samuel Ross

Creative Director, A-Cold-Wall

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The former product designer, Virgil Abloh protégé and a finalist for both the LVMH Prize and ANDAM Award, Samuel Ross launched his streetwear menswear label A-Cold-Wall in late 2015, aged 25, turning it into a rapid success with revenues of $1.7 million between 2016 and 2017, and stockists that include Ssense and Barneys New York .

Ross studied graphic design and illustration at De Montfort University in Leicester and after graduation went into commercial design, balancing his professional work with his own creative output, which spanned experimental film, street art and a streetwear label named 2wnt4 — which he set up with long-time friend Ace Harper. During this time, in April 2013, he caught the eye of Off-White founder Virgil Abloh, who hired Ross to work for him as a creative assistant at Off-White as well as at Kanye West ’s Yeezy.

He founded A-Cold-Wall in 2015 as a self-funded label inspired by the British class system that reflects on Ross’s personal story: growing up in a working-class neighbourhood and studying design. Since launching the label Ross has gained a loyal following and steady growth, landing him global stockists including Barneys New York, GR8 in Tokyo and Selfridges in London. Ross uses a direct approach to his fanbase, carefully evolving his label on his own terms. In 2018 he unveiled an A-Cold-Wall womenswear line.

In 2017, A-Cold-Wall was one of the NEWGEN recipients. The label was a finalist for the ANDAM grand prize award in 2018 and was one of the finalists for the LVMH Prize.

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Vital Statistics

26 May 1991

United Kingdom

United Kingdom


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