Stefano Martinetto is chief executive and co-founder of Tomorrow, a growth and development platform for fashion brands. Tomorrow are the lead investors in A-Cold-Wall*, Athletics Footwear, Charles Jeffrey Loverboy, Colville, Coperni, Martine Rose , Daniel Arsham’s Objects IV Life, as well the omnichannel retailer Machine-A and US sales agency, Goods & Services. The brands that Tomorrow nurtures are independent and creatively entrepreneurial at heart.
Founded in 2008, the Group’s mission is to build the brands of tomorrow, seeking out those brands that are purpose driven, creatively led, and community inspired. In 2011 Martinetto lead a merger between his Italian operations and Saturday Group - creating Tomorrow London. He and his co-founder Giancarlo Simiri took this over via an MBO in November 2016, supported by Three Hills Capital Partners.
Tomorrow’s differentiation in the industry is the Group’s ability to identify, develop and scale emerging fashion brands on a global basis. The Group operates a breadth of services for both invested brands, and those that it supports through sales and distribution – providing strategic growth advisory, showrooms in Europe, the US and China, production and logistics support, direct-to-consumer services, marketing and content production, and experiential retailing.
Martinetto’s innate understanding of the fashion industry comes from life-long immersion. As the fourth generation, Martinetto started his career in the family agency, A-L-E-X, before starting his own venture by partnering with game-changing designers including Walter Van Beirendonck , Dirk Bikkembergs and Helmut Lang, plus Puma Black Station, Evisu and Raf Simons .
With a vision to build Tomorrow into an integrated group offering multiple services to brands and designers to support them in achieving their own ambitions, in 2011 Martinetto lead a merger between his Italian operations and Saturday Group - creating Tomorrow London. He and his co-founder Giancarlo Simiri took this over in November 2015 via an MBO, supported by Three Hills Capital Partners.
2017 saw the acquisition of 470MM, now Tomorrow Consulting, and Todo Srl, an Italian-based footwear and accessories production company.
In January 2018, Tomorrow announced its first IP investment into A-Cold-Wall*, creatively-led by Samuel Ross . Subsequently, Tomorrow has also invested in Coperni, the Parisian womenswear brand created by ANDAM winners Sebastien Meyer and Arnaud Vaillant. In summer 2019, Tomorrow also acquired the eponymous Julie Gilhart Consulting to boost the Group’s advisory capabilities to young brands, and announced a strategic partnership with Goods & Services, the US contemporary sales and distribution business.
Today, the group has invested in Athletics Footwear, Charles Jeffrey LOVERBOY, Colville, Coperni, Martine Rose, and the omnichannel retailer Machine-A.
He is also an investor in Ubooker, a direct model booking platform, and You Concept, an events company.