The London-born photographer and filmmaker has built a reputation in the fashion industry for his candid, sun-soaked photography. In fact, he is the only person to be commissioned by Phoebe Philo to shoot a Celine campaign (Resort 2015) other than Juergen Teller . Lebon’s, evocative portraits often focus on perceived imperfections, ruminating on the question of what is beauty. He is behind this year’s Topshop campaign featuring Gigi Hadid , styled by Topshop creative director Kate Phelan .
In late 2014, Lebon collaborated with i-D’s senior fashion editor Julia Sarr Jamois on the street-cast nude shoot ‘Nothing Is Beautiful’. He has also shot campaigns and editorials for a broad spectrum of major brands including Louis Vuitton , Loewe, Supreme and Nike. Lebon’s first campaign was for Calvin Klein Jeans Autumn/Winter 2013, from which he went on to shoot for Nike and Dominic Jones’ Spring/Summer 2014 campaigns.
Lebon began taking photographs of his friends as a teenager, going on to shoot his first documentary at the age of 18; a surfing film made in Indonesia that aired on MTV. He recently premiered his latest documentary, 'Reely and Truly' at London’s Institute for Contemporary Art. The short film featured interviews, clips, head shots and photography of some of the world's most foremost photographers, including Mario Sorrenti , Juergen Teller and Ari Marcopoulos.
A self-confessed camera enthusiast and addict, the photographer shoots using a range of film cameras from a large format 10 x 8 plate camera to a grainy half frame. His hazy, half-lit style was discovered by accident when his film got exposed to daylight. Lebon has since adopted this style as his signature, manipulating the processing of his images to replicate the effect.
Lebon self-published a book entitled 'Nothing Lasts Forever', and is currently working on a print-project with Baron magazine. His love for photography and obsession with photographers led him to set up his own photography organisation, 'DoBeDo', a site that promotes news, events and the work of a select group of contributors and provides photographers with an online forum for sharing work and techniques.