Asos Says It Will Take ‘Necessary Actions’ After 18% Drop in Sales
Asos has said it will take “necessary actions” to transform its fortunes after the fast fashion retailer’s first-half losses widened and sales fell by nearly a fifth.
Masterclasses
Live and on-demand masterclasses providing key learnings on critical topics spanning fashion and beauty.
Recent Masterclasses
BoF Masterclass | Selling Luxury to the 1%
Watch on demand a BoF Professional Masterclass that explores the topic in our Case Study, “How Brands Sell Luxury to the 1%”.
BoF Masterclass | How to Launch and Grow a Hero Product
Watch on demand a BoF Professional Masterclass that explores the topic in our Case Study, “How to Launch and Grow a Hero Product”.
BoF Masterclass | The State of Fashion 2024
BoF’s Imran Amed and McKinsey’s Achim Berg unpack what opportunities and challenges businesses should look out for in the year ahead.
BoF Masterclass | Fashion’s New Rules For Sports Marketing
Watch on demand a BoF Professional Masterclass that explores the topic in our Case Study, “Fashion’s New Rules For Sports Marketing.”
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BoF Masterclass | Fashion’s New Playbook for Online Returns
Join us for a BoF Professional Masterclass that explores the topic in our latest Case Study, “Fashion’s New Playbook for Online Returns.”
BoF Masterclass | Inside Beauty’s Biggest Disruptor
Join us for a BoF Professional Masterclass that explores the topic in our Case Study, “Inside Beauty’s Biggest Disruptor.”
BoF Masterclass | The Essential Brand Marketing Guide
Watch on demand a BoF Professional Masterclass that explores the topic in our Case Study, “The Essential Brand Marketing Guide.”
BoF Masterclass | Dynamic Journeys: China’s Luxury Shoppers at Home and Abroad
This Masterclass explores how global luxury brands and retailers can adapt to China’s shifting shopping landscape.
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Masterclass | The Complete Playbook for Generative AI in Fashion
Watch on demand a special Masterclass, as BoF’s technology correspondent Marc Bain, along with a panel of experts, unpacked our case study on generative AI.
Masterclass | The State of Fashion: Beauty
Executive editor of The Business of Beauty, Priya Rao, is joined by McKinsey senior partner Kristi Weaver and partner Sara Hudson to break down the five critical themes covered in the report.
Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy
A panel of experts, unpack our latest case study Inside Hermès’ Best-in-Class Leather Goods Strategy.
Masterclass | The Lifestyle Era: Luxury’s Opportunity in Home and Hospitality
Understand how retailers and fashion brands can better satisfy consumers' interior design needs with BoF Insights.
The News in Brief
TikTok Divest-or-Ban Bill Heads to Fast Track in US Congress
The effort to force TikTok’s Chinese parent company ByteDance Ltd to divest its ownership of the social media platform would quickly become law under a plan outlined Wednesday by House Speaker Mike Johnson.
Lagardère Group Launches Egyptian Edition of Elle Magazine
The French publisher has appointed Tunis-based firm Nissa Editions Group as the local licensing partner and Cairo-based fashion media veteran Susan Sabet as both managing director and editor-in-chief of the new title.
Report: FTC to Consider Blocking Tapestry’s $8.5 Billion Capri Takeover
The US Federal Trade Commission (FTC) is preparing to sue to block Coach parent Tapestry’s $8.5 billion deal to buy Michael Kors owner Capri Holdings, NYT Dealbook reported on Wednesday, citing people familiar with the matter.
Harvey Nichols Appoints New CEO
Harvey Nichols has named Julia Goddard chief executive following the departure of Manju Malhotra — who held the post for 25 years — in late 2023.
Emerging Designer Platform The Folklore Raises $3.4 Million
The capital injection will strengthen the company’s earlier pivot from being an African designer e-commerce site to being a business-to-business venture helping emerging brands enter global retailers.
Adidas Is Seeing Hot Demand for Sambas and Yeezys
The German sportswear company now expects to generate operating profit of around €700 million ($743 million), an increase from the previous target of €500 million.
Sephora, Perfumes and Cosmetics Drive LVMH Sales Growth
Amid a luxury slowdown, strong performance by LVMH’s perfumes and cosmetics and selective retailing divisions show a healthy appetite for beauty.