Digital Marketing

Drew Elliott, Co-Owner and Creative Director, PAPER

Digital Marketing

Drew Elliott, Co-Owner and Creative Director, PAPER
Digital Marketing

Your Tutor - Drew Elliott

Drew Elliott

Testimonials

Drew Elliott is a genius and he shared his knowledge in such an interesting way. – Course graduate
Very interesting and to the point – Drew Elliott is the perfect instructor for this course! – Course graduate
The learning format allows you to stay focused and interact with what is being taught. – Course graduate

Curriculum Summary

Course Overview

30 minutes 4x Video 1x PDF 1x Article

1. The Magic and Math of Content Strategy

1.6 hour 7x PDF 3x Video 2x Quiz

2. The Tools You Need to Play the Entertainment Game

2.3 hours 9x PDF 5x Quiz 5x Video 1x Survey

3. Break the Internet: The Cadence of the Content Management Cycle

2 hours 9x PDF 5x Quiz 5x Video

4. Don't Believe the Hype: Navigating Virality

1.3 hour 7x PDF 3x Video 1x Survey 3x Quiz

5. It's Not About Being Famous: How to Become a Content Expert

1.2 hour 7x PDF 3x Video 2x Quiz

6. What You Need to Remember

1.2 hour 1x Quiz 1x PDF 1x Survey 1x Video 1x Article

References

1 hour 2x PDF

BoF Certification

Completing a BoF course demonstrates your dedication to enhance your fashion career.

Boost your CV

Add this achievement to your CV, which employers will recognise as a sign of a motivated and ambitious applicant.

Add to Linkedin

Demonstrate your updated professional knowledge by adding your BoF course certificate to your profile with the click of a button.

Job Alerts

Join BoF Careers and receive the latest jobs in fashion straight to your inbox, by setting up a job alert here.

FAQs

1. Eligibility, Enrolment and Registration

You can either -

  1. Gain access to all online courses and learning materials with a BoF Professional Membership for $240 annually (or equivalent in your local currency)
  2. Purchase one online course for $195 (or equivalent in your local currency) and only receive access to that course.

The Entrepreneur’s Toolkit is only available with a BoF Professional Membership. As part of your subscription, you also receive access to all other BoF online courses and learning materials.

Yes. Before purchasing the online course, you will be asked for basic information in order to register an account with BoF.

No, you don’t have to be a BoF Professional Member to purchase an online course.
Certain learning materials, such as The Entrepreneur’s Toolkit, are only available to BoF Professional Members.
If you are a BoF Professional Member, you have access to all online courses and learning materials from BoF Education, as part of your subscription.

There is no age limit. BoF Education online courses and learning materials are self-directed and can be taken at any stage of your career.

You can purchase as many of the online courses as you like.
Certain learning materials, such as the Entrepreneurs Toolkit, are only available to BoF Professional Members.
If you are a BoF Professional Member, you have access to all online courses and learning materials from BoF Education as part of your subscription.

If you purchase a BoF Professional Membership, you can access all online courses and learning materials from BoF Education as part of your subscription.

If you are a BoF Professional Member, all online courses and learning materials are available to you by pressing ‘Enrol Now’ to access. Please email professional@businessoffashion.com if you have any problems.

To purchase one online course, simply select your online course, press ‘Purchase Now’ and follow the steps to payment. You then immediately have access to the online course.

The online courses and learning materials are entirely online so you can learn at your own pace and around your own schedule. You are able to start immediately after purchase or at your next convenience and there is no deadline to complete.

If you are a BoF Professional Member, you have access to the online courses for as long as your subscription is active.

  1. If you are a BoF Professional Member, you will have access to the online course material for as long as your subscription is active.
  2. If you buy a single course you will retain access to the material while the online course is available on BoF.

2. Courses and Certification

You are able to download any written course materials, including all academic presentations and extra reading. The video tutorials are not available to download.

  1. If you buy a single online course, there is no time limit, you can progress at your own pace and you will retain access to the material while the course is available on BoF.
  2. If you are a BoF Professional Member accessing the online courses, you have access for as long as your subscription is active.

You will receive a BoF digital certificate. This certificate can be automatically added to LinkedIn or other social media, and can be listed on your CV or resume. You are also able to download and print your certificate if you would like to. This is only applicable to the online courses, and not to the learning materials such as the Entrepreneur’s Toolkit.

No, BoF online courses are not accredited at the moment.

There are no exams in any of the online courses or learning materials. Throughout the online courses there are short quizzes which help reinforce your learning.

3. Payment

As a BoF Professional Member, your access to the online course is part of your subscription. If you are purchasing an individual online course, payment is taken before you can begin the online course.

After purchasing an online course, we do not issue refunds. If you have further questions please reach out to education@businessoffashion.com

You can cancel your BoF Professional membership at any point throughout the year to cancel renewing for the following year. The annual payment for the first year will be taken at point of purchase and you will retain access until this expires. Please refer to our T&C’s for more information on annual subscriber cancellation.

All major credit and debit cards are accepted.

If you are within the UK or EU and require a VAT receipt, please contact education@businessoffashion.com.