Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Brazil’s Antitrust Watchdog Approves L’Oréal Deal to Buy Aesop

Aesop
Brazil’s antitrust watchdog approves L’Oréal deal to buy Aesop. (Getty Images)

Brazil’s antitrust regulator Cade on Wednesday recommended the approval of the sale of Natura & Co’s Aesop brand to French cosmetics company L’Oréal, according to the country’s daily gazette.

Last month, L’Oréal agreed to buy Australian luxury brand Aesop from Natura for an enterprise value of $2.53 billion.

Under the regulator’s rules, the approval is considered definitive within 15 calendar days of its publication, if no appeals are filed.

By Andre Romani; Editor Emelia Sithole-Matarise

ADVERTISEMENT

Learn more:

Why L’Oréal Paid $2.5 Billion for Aesop

The internet’s most memed skincare line, beloved by both insiders and strivers, gives the conglomerate a chance to reconstruct its luxury portfolio.


In This Article
Topics

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Beauty
Analysis and advice on the fast-evolving beauty business.
view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Awards - Deadline 30 April 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Awards - Deadline 30 April 2024