The Kering-owned Italian label said Friday it will show its upcoming Spring/Summer 2022 collection in Detroit, Michigan on October 21. The plan is to have an in-person audience, though that will depend on Covid-19 guidance at the time, the company said.
The event will be Bottega’s third show since the pandemic hit, prompting a pivot away from its traditional slot at Milan fashion week. Instead, the company has hosted shows in London and Berlin with limited in-person audiences. Its upcoming show is called Salon 03 Detroit.
For its previous Salon shows Bottega has tightly controlled content. It banned attendees of it October 2020 show in London from revealing what they saw until the collection was made public in November.