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The online luxury marketplace said Thursday it is partnering with the US-based resale platform to help customers thrift their old clothes for charity and store credit.
The company will offer branded “clean out kits” customers can fill with unwanted clothes and accessories that are then sent for sale on ThredUp. Sellers donate at least 50 percent of what they make to their choice out of a selection of charities and receive the rest in Farfetch credit. The move expands on Farfetch’s existing resale initiatives. The company already has a version of the programme, known as Farfetch Donate, running in the UK and an option for customers to sell pre-loved handbags in exchange for Farfetch credit through its Second-Life service.
Other circular initiatives include a repair service in partnership with The Restory that launched in February. Browns, the retailer Farfetch acquired in 2015, launched a partnership with the London-based aftercare service this week. Browns said it has also launched a tailoring service this month in partnership with Zegna, and is working with six jewellery brands on a customisation service.
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The Future of Fashion Resale is the first in-depth analysis to be published by the BoF Insights Lab, a new data and analysis unit at The Business of Fashion providing business leaders with proprietary and data-driven research to navigate the fast-changing global fashion industry.
Editor’s Note: This article was revised on 1 July 2021. A previous version of this article stated that Farfetch offers customers an option to sell pre-loved handbags through its site . That is incorrect. Customers may sell pre-loved handbags through Farfetch’s Second Life service in exchange for credit.
