Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Nike Appoints Jared Carver as Converse CEO

Converse, sneakers
Carver's appointment is part of a wider leadership shuffle at Nike. (Nike)

The veteran executive, formerly vice president of the Nike-owned brand’s North America business, will succeed Scott Uzzell as president and chief executive as of 1 June, in the latest move of a wider leadership shuffle at Nike.

Last week, Sarah Mensah was announced as the new Jordan brand president, succeeding Craig Williams who transitioned into a new role as president of geographies and marketplace at Nike.

Uzzell will remain at Nike, assuming Mensah’s former role as vice president of the brand’s North America business, reporting to Williams.

Learn more:

ADVERTISEMENT

What a Winning Strategy Looks Like in Today’s Sneaker Market

The latest financial results from Nike and On reveal how the two brands are outpacing rivals with a focus on performance-driven products and discipline in their direct channels.

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

Op-Ed | How Long Can Adidas Surf the ‘Terrace’ Trend?

As a push to maximise sales of its popular Samba model starts to weigh on its desirability, the German sportswear giant is betting on other retro sneaker styles to tap surging demand for the 1980s ‘Terrace’ look. But fashion cycles come and go, cautions Andrea Felsted.


How Rent the Runway Came Back From the Brink

The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Awards - Deadline 30 April 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Awards - Deadline 30 April 2024