The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The sportswear giant announced in a memo to employees their office return will be part of a hybrid remote work model, where they are to work three full days per week in person.
The news was first reported by Yahoo Finance. The announcement is followed by one from the US Center for Disease Control on Thursday, which stated that vaccinated Americans no longer need to wear a mask in most settings, either outside or indoors.
Last year, American retail companies like G-III attempted to bring employees back to the office, when vaccine rollout had not yet begun in the US. Retailers, both in their corporate offices and in stores, are welcoming people back with updated guidance on health and safety protocols.
“Please remember, we are all learning and evolving the way we work together,” Nike vice president of workplace design and connectivity Jeff Nichols wrote in the memo to staff on Wednesday. “This flexible model is new to all of us, and we’ll continue to seek your input and make adjustments as needed over time.”
In a statement to BoF, the company said, “Nike’s business and culture thrive when we collaborate, create and learn together. We plan for office-based employees to return to the workplace under a new, flexible model, balancing individual needs with the needs of the business,” adding that the timelines and details of the return to office work will vary by country and location.
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.
Nordstrom, Tod’s and L’Occitane are all pushing for privatisation. Ultimately, their fate will not be determined by whether they are under the scrutiny of public investors.
The company is in talks with potential investors after filing for insolvency in Europe and closing its US stores. Insiders say efforts to restore the brand to its 1980s heyday clashed with its owners’ desire to quickly juice sales in order to attract a buyer.
The humble trainer, once the reserve of football fans, Britpop kids and the odd skateboarder, has become as ubiquitous as battered Converse All Stars in the 00s indie sleaze years.