The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
An attack on short positions by Reddit users continued for some stocks Thursday, sending their valuations soaring once again, while others trimmed recent huge rises.
The share prices of headphone-maker Koss Corp. and swimwear manufacturer Naked Brand Group Ltd. more than doubled in premarket trading, having already gained 1,538 percent and 203 percent, respectively, this week as hedge funds scrambled to close short trades on a number of companies touted on the WallStreetBets forum.
The most-prominent example of the recent short squeeze mania, GameStop Corp., see-sawed in premarket trading and was down 12 percent at 9:02 a.m. in New York. The stock has surged 1,745 percent this year.
XpresSpa Group Inc., an airport spa operator that pivoted to Covid-19 testing, surged as much as 48 percent as Reddit users dubbed it the “next short squeeze.” Other short favourites rising included biotech Cel-Sci Corp. and miner First Majestic Silver Corp.
Cinema group AMC Entertainment Holdings Inc., meanwhile, was down 20 percent, having erased its pandemic-induced plunge Wednesday with a 300 percent surge. Retailer Express Inc. slipped too following a surge this week, while Bath & Beyond Inc., and fashion firm Fossil Group Inc. erased declines ahead of the open.
By Joe Easton
Zara-owner Inditex’s earnings this week come as some analysts say the category’s best days are behind it.
This week BoF reported that Farfetch is seeking a ‘white knight’ to avoid collapse. A deal with Amazon could be the answer, writes Imran Amed.
As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX.
BoF Careers provides essential sector insights for fashion professionals in retail this month, to help you decode fashion’s retail landscape.