The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Working with sustainability consultancy Quantis, the three online fashion retailers will offer a free service to help brands they stock measure greenhouse emissions, set reduction targets and submit them to the Science Based Targets initiative (SBTi) for approval.
The project launches as a pilot with a select number of brands in autumn this year, becoming available to all eligible brands in 2023. It comes amid a time crunch for fashion companies to make good on their climate commitments and reduce emissions in key parts of their businesses and supply chains. By 2025, both Zalando and About You aim to have have 90 percent of brand partners and suppliers (by emissions) set approved science-based targets, while Yoox Net-a-Porter-owner Richemont has committed to do the same for 20 percent of suppliers.
Learn more:
What Will It Take for Fashion to Cut Greenhouse Gas Emissions?
The industry needs to halve its emissions by the end of the decade to meet global climate goals.
The industry needs to ditch its reliance on fossil-fuel-based materials like polyester in order to meet climate targets, according to a new report from Textile Exchange.
Cotton linked to environmental and human rights abuses in Brazil is leaking into the supply chains of major fashion brands, a new investigation has found, prompting Zara-owner Inditex to send a scathing rebuke to the industry’s biggest sustainable cotton certifier.
Over the last few years, the run-up to Earth Day has become a marketing frenzy. But a crackdown on greenwashing may be changing the way brands approach their communications strategies.
This week, Sephora announced plans to double down on ‘green’ and ‘clean’ product labels, leaning into an increasingly risky marketing tactic even as a greenwashing crackdown has prompted other brands to pull back.