The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Amazon has filed a motion asking the US National Labor Relations Board to halt the union election at its Bessemer, Alabama warehouse, scheduled to start Feb. 8.
The company also requested a review of an earlier labour board decision to hold the election by mail due to the Covid-19 pandemic, according to a filing dated Jan. 21.
Amazon’s first US union election since 2014 was scheduled to begin with the mailing of ballots in early February and a vote count starting March 30. The online retail giant, which is the second-largest private employer in the United States after Walmart, has long avoided unionisation and has trained managers to spot organizing activity.
The company alleged multiple gaps in labour board precedent, errors made by the acting regional director, and missed opportunities for mail-ballot improvements to back its motion.
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The union declined to comment on the matter.
By Ayanti Bera in Bengaluru; editor: Vinay Dwivedi
At The Business of Fashion’s Professional Summit in New York last week, Sona Abaryan, partner and global retail and luxury sector lead at tech-enabled data science firm Ekimetrics, shared how businesses can more effectively leverage AI-driven insights on consumer behaviour to achieve a customer-centric strategic approach.
From customer loyalty types to its pillars of personalisation, SAP Emarsys customer engagement provides more than 1,500 companies with personalised marketing campaigns via AI-powered analytics, including Puma, Aldo and Reformation. BoF learns more.
Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.
The US House of Representatives approved a bill that could ultimately lead to a ban of the app, but its path forward remains far from certain.