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Pandora Hires Tiffany Executive to Head North America

Luciano Rodembusch. Courtesty.
Luciano Rodembusch. Courtesty.

The jeweller said Tuesday it has appointed Luciano Rodembusch, who previously served as senior vice president for the Americas at Tiffany & Co, to lead its business in the region.

The executive will start in the new role on August 2 and report to Pandora’s chief commercial officer, Martino Pessina. He replaces Sid Keswani, who stepped down in April.

North America is a key region for Pandora, particularly the US, where the company operates 1,500 points of sale and generated 24 percent of its sales in 2020.

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