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Demna Gvasalia: ‘Couture Is The Most Sustainable Way of Consuming’

Balenciaga’s creative director speaks to Imran Amed about his vision for Haute Couture, as featured in the first episode of The BoF Show, now streaming on Bloomberg QuickTake.
Demna Gvasalia

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The revival of Balenciaga’s long-dormant couture collection was the most anticipated event of the July 2021 haute couture season, and the first since the house’s namesake, Cristóbal Balenciaga, shuttered his salon in 1968.

BoF’s founder and CEO Imran Amed was granted exclusive pre-show access and sat down with Gvasalia for a wide-ranging interview which is featured in the first episode of The BoF Show, now streaming on Bloomberg QuickTake.

Here, we share the full interview with Gvasalia exclusively on The BoF Podcast.

Watch the first episode of The BoF Show, “Disruption: Is Luxury Fashion ready to Change?”

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BoF Professional Summit - An Inflection Point in Fashion Tech