The acquisition of the BCBGMAXAZRIA, BCBGeneration and Herve Leger brands — for an undisclosed sum — comes after the group filed for bankruptcy in March.
Lubov Azria and Joyce Azria tell BoF how BCBGMaxAzria trail-blazed the LA contemporary market, and has since expanded to include, among others, Hervé Léger by Max Azria and millennial-focused BCBGeneration.
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.