Global editors Will Welch and Adam Baidawi tell BoF about how they aim to bring American GQ’s take on masculinity to the magazine’s international editions as part of Condé Nast’s new global strategy.

Harper’s Bazaar and Esquire have launched Saudi Arabian editions, signalling a drive toward localisation in the Middle East that locals say is long overdue.

As the publisher focuses on returning to profitability, a new unified content strategy under Anna Wintour, more powerful at the publisher than ever, aims to make its strategy more efficient and intertwined.

Publisher Condé Nast continues to cut costs and streamline operations, as its US-based leadership consolidates its power after a global merger.

This week, Allbirds appoints an Old Navy executive to its board, while LVMH brand Moynat brings in a new CEO from stablemate Sephora.

The London-based editorial hub, which now falls under the purview of Anna Wintour, will also start to work with the American edition of Condé Nast’s largest title.

The publisher’s international arm reported shrinking revenue in Western Europe in 2017, but its business in Asia is thriving.

This week, we meet BoF Professional member Nkosiyati Khumalo, editor-in-chief of GQ South Africa.