Lazada

Global players, as well as brands and retailers from neighbouring Southeast Asian countries, are coming up against growing consumer loyalty for local players as well as hyper-localised business environments and cultural needs.

Growing demand for luxury goods is coinciding with an e-commerce boom in key markets like Singapore, Indonesia and Thailand, but brands are behind the curve.

This week Federico Marchetti was appointed non-executive director to the luxury fashion house’s board, while Coty appoints Sue Y. Nabi as its chief executive.

BoF reflects on the past decade, examining the trends that shaped China’s fashion, beauty, luxury and retail landscape, from the fall of foreign fast fashion brands, to Hong Kong’s pro-democracy protests.

Unusual choice Pierre Poignant named third CEO in nine months of Lazada, the subsidiary spearheading Alibaba's high-stakes Southeast Asia expansion.