Revolve
Revolve Invented Influencer Marketing as We Know It. Now It’s Pulling Back.
The brand’s scaled-back Revolve Festival points to a new direction in its signature influencer marketing approach.
What Happens When Coachella Is Just Another Concert
The two-weekend music festival kicks off on Friday amid questions about whether it’s losing its cachet with music lovers – and its status as one of fashion’s top marketing opportunities.
The Year Ahead: How Gen AI Is Reshaping Fashion’s Creativity
After generative AI’s breakout year in 2023, The State of Fashion 2024 examines emerging use cases across creative industries, including fashion.
Revolve Is Selling Clothes Designed by AI
The online retailer dropped its first collection of physical garments based on designs from the winners of AI Fashion Week.
Case Study | Fashion’s New Playbook for Online Returns
The e-commerce boom may have cooled but online returns rates remain high, and the costs of processing them are more expensive than ever. BoF unpacks how retailers can reduce the costs of returns and protect profit margins, while improving customers’ shopping experience to generate higher sales.
Case Study | Fashion’s New Playbook for Online Returns
The e-commerce boom may have cooled but online returns rates remain high, and the costs of processing them are more expensive than ever. BoF unpacks how retailers can reduce the costs of returns and protect profit margins, while improving customers’ shopping experience to generate higher sales.